Senior Analyst, Marketing Science & Analytics

Posted 2 Days Ago
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Hiring Remotely in San Francisco, CA
Remote
Hybrid
Senior level
Blockchain • eCommerce • Fintech • Payments • Software • Financial Services • Cryptocurrency
Our purpose is economic empowerment.
The Role
As a Senior Analyst, Marketing Science & Analytics, you will enhance marketing measurement systems and analytics frameworks. You will collaborate with stakeholders to develop attribution models, analyze marketing experiment impacts, and build marketing infrastructures. This role also involves maintaining dashboards for performance tracking and executing deep-dive analyses.
Summary Generated by Built In

Since we opened our doors in 2009, the world of commerce has evolved immensely, and so has Square. After enabling anyone to take payments and never miss a sale, we saw sellers stymied by disparate, outmoded products and tools that wouldn't work together.
So we expanded into software and started building integrated, omnichannel solutions - to help sellers sell online, manage inventory, offer buy now, pay later functionality, book appointments, engage loyal buyers, and hire and pay staff. Across it all, we've embedded financial services tools at the point of sale, so merchants can access a business loan and manage their cash flow in one place. Afterpay furthers our goal to provide omnichannel tools that unlock meaningful value and growth, enabling sellers to capture the next generation shopper, increase order sizes, and compete at a larger scale.
Today, we are a partner to sellers of all sizes - large, enterprise-scale businesses with complex operations, sellers just starting, as well as merchants who began selling with Square and have grown larger over time. As our sellers grow, so do our solutions. There is a massive opportunity in front of us. We're building a significant, meaningful, and lasting business, and we are helping sellers worldwide do the same.
The Role
The Growth Marketing analytics team at Square is responsible for empowering decision making through the use of data and analytics by providing measurement strategies, reporting, and actionable insights to act upon. As a senior growth marketing analyst, you will enable stakeholders to make better decisions by improving the Marketing Measurement systems (attribution, MMM) and value metrics and monitoring acquisition health. You will work closely with numerous stakeholder teams, including Marketing, Data Engineering, or Product Marketing to develop and maintain key measurement solutions. You will be eligible for remote employment.
You Will

  • Own analytics workstreams related to Square's multi touch attribution model and media mix model, including diagnostic work and projects to improve/progress attribution and MMM.
  • Collaborate with cross-functional partners to define, develop, QA, roll out, maintain, and progress Square's acquisition KPIs.
  • Work with cross-functional partners to analyze experimentation impact on marketing metrics.
  • Collaborate with our data engineering team to plan, build, and develop marketing infrastructure that solves business needs and analytics needs.
  • Contribute to ad hoc and deep-dive analysis driving toward team priorities.
  • Maintain and enhance Looker dashboards that monitor metrics curing trends and acquisition health.


You Have

  • 5 years of experience in Marketing Analytics with experience working for an agency or internal marketing analytics team with a track record of the following:
  • 5+ years of experience working in a data analytics or marketing analytics role
  • Experience working with marketing measurement tools, including multi-touch attribution, media mix modeling, incrementality testing, matched market testing, and A/B testing
  • Experience maintaining complex spreadsheets, SQL, Python, and data visualization tools like Looker or Tableau
  • Comfort working with large datasets and solving ambiguous problems
  • Excellent written and verbal communication / presentation skills -- particularly when explaining technical matters to less technical partners and vice versa
  • A high degree of motivation to go above and beyond the task at hand
  • Comfort working in a fast-paced, matrixed organization, with multiple stakeholders across time zones


We're working to build a more inclusive economy where our customers have equal access to opportunity, and we strive to live by these same values in building our workplace. Block is an equal opportunity employer evaluating all employees and job applicants without regard to identity or any legally protected class. We also consider qualified applicants with criminal histories for employment on our team, and always assess candidates on an individualized basis.
We believe in being fair, and are committed to an inclusive interview experience, including providing reasonable accommodations to disabled applicants throughout the recruitment process. We encourage applicants to share any needed accommodations with their recruiter, who will treat these requests as confidentially as possible. Want to learn more about what we're doing to build a workplace that is fair and square? Check out our I+D page .
Block will consider qualified applicants with arrest or conviction records for employment in accordance with state and local laws and "fair chance" ordinances.
Block takes a market-based approach to pay, and pay may vary depending on your location. U.S locations are categorized into one of four zones based on a cost of labor index for that geographic area. The successful candidate's starting pay will be determined based on job-related skills, experience, qualifications, work location, and market conditions. These ranges may be modified in the future.
To find a location's zone designation, please refer to this resource . If a location of interest is not listed, please speak with a recruiter for additional information.
Zone A:
$135,200 - $202,800 USD
Zone B:
$125,800 - $188,600 USD
Zone C:
$119,000 - $178,400 USD
Zone D:
$108,200 - $162,200 USD
Every benefit we offer is designed with one goal: empowering you to do the best work of your career while building the life you want. Check out benefits at Block.
Block, Inc. (NYSE: SQ) is a global technology company with a focus on financial services. Made up of Square, Cash App, Spiral, TIDAL, and TBD, we build tools to help more people access the economy. Square helps sellers run and grow their businesses with its integrated ecosystem of commerce solutions, business software, and banking services. With Cash App, anyone can easily send, spend, or invest their money in stocks or Bitcoin. Spiral (formerly Square Crypto) builds and funds free, open-source Bitcoin projects. Artists use TIDAL to help them succeed as entrepreneurs and connect more deeply with fans. TBD is building an open developer platform to make it easier to access Bitcoin and other blockchain technologies without having to go through an institution.

Top Skills

Python
SQL
The Company
HQ: Oakland, CA
12,000 Employees
Hybrid Workplace
Year Founded: 2009

What We Do

Block, Inc. (NYSE: SQ) is a global technology company with a focus on financial services. Made up of Square, Cash App, Spiral, TIDAL, and TBD, we build tools to help more people access the economy.

Square helps sellers run and grow their businesses with its integrated ecosystem of commerce solutions, business software, and banking services. With Cash App, anyone can easily send, spend, or invest their money in stocks or Bitcoin. Spiral (formerly Square Crypto) builds and funds free, open-source Bitcoin projects. Artists use TIDAL to help them succeed as entrepreneurs and connect more deeply with fans. TBD is building an open developer platform to make it easier to access Bitcoin and other blockchain technologies without having to go through an institution.

Why Work With Us

Across our ecosystem, we’re working to help our diverse audiences — sellers, individuals, artists, fans, developers, and all the people in between — overcome barriers to access the economy.

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Block Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Most employees can join Block in an office location, from home, or with a mix of both. We create work spaces and experiences that help individuals and teams to be their most creative and collaborative.

Typical time on-site: Flexible
Kitchener, Ontario
Toronto, Ontario

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