Mars Logo

Mars

AI Product & Engineering Director, MarTech

Posted 9 Days Ago
In-Office or Remote
Hiring Remotely in Canada
Expert/Leader
In-Office or Remote
Hiring Remotely in Canada
Expert/Leader
Leads global AI-first MarTech engineering strategy, architecture, governance, compliance, and delivery. Oversees scalable digital platforms, public-facing properties, GenAI applications, R&D, proof-of-concepts, and automated compliance capabilities. Builds and mentors a global team of engineering and AI professionals, manages vendors, and partners with marketing, business, cloud, security, privacy, infrastructure, and legal stakeholders to deliver secure, high-performance digital experiences.
The summary above was generated by AI

Job Description:

The AI Product & Engineering Director, MarTech is a pivotal technology leadership role within the Mars Global Services organization, responsible for architecting, building, and executing scalable, AI- and agentic-first engineering solutions across the global Mars MarTech ecosystem. The role is critical in shaping the future of Mars across our portfolios of brands to ensure high-performance, compliant, and innovative digital capabilities that power global marketing campaigns, and enterprise GenAI and agentic marketing solutions. By bridging the gap between complex technical execution and segment business strategies, this leader ensures operational excellence, robust security, and rapid delivery in a fast-evolving digital landscape.
What are we looking for?
15+ years of experience in software engineering and digital technologies, ideally within a complex, highly matrixed global organization, and including achievements with AI/Agentic powered

Domain Expertise: At least 10 years of experience architecting and delivering digital experiences for marketing (or sales) functions across various roles, ideally in a CPG context.
Compliance & Assurance Experience: strong foundational knowledge of global digital privacy regulations (GDPR, CCPA), web accessibility standards (WCAG, European Accessibility Act), AI regulation (EU AI Act), and enterprise tagging/analytics governance.

Leadership Experience: Proven track record of leading and engaging both line managers and individual contributors across diverse geographies, cultures, and functional domains.
What will be your key responsibilities?
* MarTech AI & Digital Engineering Strategy

Architect & Execute: Develop, communicate, and execute a comprehensive global Digital Engineering strategy aligned with business growth goals, ensuring scalable, secure, and high-performance platforms across MarTech products.

Pioneer AI-First Systems: Drive the transition toward an AI- and agentic-first engineering ecosystem, leveraging modern front-end technologies, cloud-native architectures, and machine learning to build intelligent, automated consumer experiences.

Technical Governance: Oversee the technical architecture and engineering of digital solutions, ensuring all digital properties, custom SDKs, and AI-driven applications adhere to enterprise security, scalability, performance, and compliance standards.

Blueprints & Standards: Define and maintain architectural blueprints, solution patterns, and integration standards for web, campaign, and digital product delivery.


* Digital Properties Assurance (Enterprise Custodianship)
Global Custodianship:
Act as the global enterprise custodian for all public-facing digital properties (web, mobile, social), ensuring our enterprise services assist effective compliance and adherence at scale to regulations, global brand, digital, and MarTech standards Compliance Integration: Partner with legal, privacy, and security teams to design processes and build automated compliance checks directly into the engineering pipelines.
* MarTech Engineering Delivery & Innovation
GenAI Application Delivery:
Define software standards for and deliver generative AI applications built upon enterprise-grade GenAI platforms and emerging cognitive technology environments, ensuring responsible AI practices and compliance with the EU AI Act.
Lead R&D and PoCs: Spearhead Research & Development (R&D) activities, technology assessments, and Proofs-of-Concept (PoCs) to rapidly validate and scale emerging digital capabilities for Marketing purposes across the enterprise.


* People Leadership & Talent Development
Inspire & Mentor:
Lead, mentor, and develop a high-performing global team of MarTech and AI experts, fostering an agile, collaborative, and continuous learning mindset.
Scale the Organization for Better Value: Manage a hybrid team comprising up to 20 internal FTE Associates (4 to 10 direct and up to 10 indirect reports) as well as our strategic engineering vendors.

* Stakeholder Engagement & Collaboration
Strategic Bridge:
Act as a strategic bridge between business segment leaders (Senior Directors, VPs, and their teams), brand marketing teams, and core shared technology pillars (Cloud, Security, Infrastructure, Privacy, and Legal).
Orchestrate Delivery: Reconcile differing perspectives on product delivery and platform priorities, orchestrating diverse delivery teams to drive consensus and turn strategic visions into reality.

What can you expect from Mars?
Work with diverse and talented Associates, all guided by the Five Principles.
Join a purpose driven company, where we’re striving to build the world we want tomorrow, today. A strong focus on learning and development support from day one, including access to our in-house Mars University.
An industry competitive salary and benefits package, including company bonus.


#TBdigital


Similar Jobs

38 Minutes Ago
Remote
CAN
Senior level
Senior level
Cloud • Greentech • Social Impact • Software • Consulting
Acquire new global enterprise customers through full-cycle, consultative B2B SaaS sales. Build pipeline through strategic prospecting, manage complex buying groups, lead discovery through close, coordinate internal specialists, maintain accurate forecasts, and develop account plans. Engage C-level stakeholders across safety, environmental, IT, finance, and operations. Represent VelocityEHS at industry events and travel 10–20% to support strategic deals.
Top Skills: 6SenseG2GongLinkedin Sales NavigatorMeddpiccOutreachSalesforceZoominfo
An Hour Ago
Remote
CAN
Senior level
Senior level
Cloud • Fintech • Food • Information Technology • Software • Hospitality
Build, manage, and optimize automated lifecycle marketing journeys across onboarding, activation, adoption, retention, renewal support, cross-sell, and expansion. Lead behavior-based segmentation, personalization, AI-enabled workflows, campaign testing, performance reporting, and predictive targeting. Partner with Product Marketing, Sales, Customer Success, Revenue Operations, Product, and Analytics to increase engagement, product adoption, retention, pipeline, bookings, and revenue.
Top Skills: AIBigQueryCdpCRMData WarehousesGenerative AiMarketing AutomationMarketoPredictive AnalyticsProduct AnalyticsSalesforceSnowflakeSQLWeb Analytics
2 Hours Ago
Easy Apply
Remote or Hybrid
Canada
Easy Apply
Senior level
Senior level
Artificial Intelligence • Cloud • Computer Vision • Hardware • Internet of Things • Software
Partners with R&D and engineering leaders on headcount, software, and AI vendor spend. Prepares financial reporting, supports month-end close, develops forecasts and KPIs, drives annual operating planning, and improves reporting models. The role also leverages AI tools to streamline finance workflows and presents analysis to senior leadership.
Top Skills: ChatgptClaudeCursorDatabricksGeminiGleanGoogle SheetsInternet Of Things (Iot)ExcelNetSuiteWorkday Adaptive Planning

What you need to know about the Calgary Tech Scene

Employees can spend up to one-third of their life at work, so choosing the right company is crucial, not just for the job itself but for the company culture as well. While startups often offer dynamic culture and growth opportunities, large corporations provide benefits like career development and networking, especially appealing to recent graduates. Fortunately, Calgary stands out as a hub for both, recognized as one of Startup Genome's Top 100 Emerging Ecosystems, while also playing host to a number of multinational enterprises. In Calgary, job seekers can find a wide range of opportunities.

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account