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DEPTÂ

Copywriter (6 month FTC)

Posted 2 Days Ago
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Toronto, ON
Mid level
Toronto, ON
Mid level
The Copywriter will create persuasive and clear B2B copy for various clients, focusing on email and CRM content. Responsibilities include developing subject lines, CTAs, and aligning with campaign strategies through collaboration with creative teams. Strong organizational skills and B2B communication strategy comprehension are essential.
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This is a 6 month fixed term employee contract initially, with a likelihood of extension

This role is part of our Personalised Content team. We create emotive yet conversion-focused ideas, products and campaigns at scale and speed. Our specialty is hyper-personalised, digital communications that change perceptions, shape new behaviours, and shift market share for our clients including eBay, Ancestry, Walmart, and more! 

JOB PURPOSE
You will be responsible for writing clear, concise, and persuasive copy for our B2B clients (including Uber for Business, merchants, and drivers). You’ll need a creative yet organized approach, with experience in writing email campaigns or CRM content. You’ll work with complex briefs and transform them into targeted, effective messaging. In this role, your writing will focus on business-to-business communication, emphasizing clarity, strategy, and conversion. You’ll work within the Personalised Content team, collaborating across departments to produce high-quality, impactful content.

KEY RESPONSIBILITIES

  • Write, edit, and optimize email and CRM content for B2B clients, including Uber for Business and merchant partners.
  • Develop subject lines, CTAs, headlines, and body copy that engage B2B audiences and drive action.
  • Translate complex, strategic briefs into clear, actionable content that aligns with the goals of the campaign.
  • Collaborate with creative, design, and account teams to ensure integrated content that’s on-brand and aligned with overall strategy.
  • Work across multiple platforms (email, CRM, newsletters) to produce consistent and high-quality content.
  • Develop fresh, strategic perspectives for B2B messaging, ensuring it resonates with the intended business audiences.

WHAT WE ARE LOOKING FOR

  • 3-5 years of copywriting experience, especially focused on B2B communications (email, CRM, etc.).
  • Strong experience in creating email content or CRM campaigns with measurable success.
  • A solid understanding of B2B communication strategy and the ability to write for a variety of business audiences.
  • Ability to work in a fast-paced environment with a high level of creativity, while maintaining organized and structured content.
  • Familiarity with Figma or similar copy-design workflow tools is a plus, but not required.
  • Strong problem-solving skills and the ability to adapt your writing style based on audience and context.

WE OFFER

  • 15 days paid holiday per year, exclusive of bank holidays
  • Mental health support
  • A flexible, hybrid working policy
  • Possibilities to do what you do best and to develop your skills further with training, development and certifications
  • Buddy Program: You will be paired with a ‘Buddy’ to help you through your first weeks’ at DEPT®
  • A reputation for doing good. DEPT® has been a Certified B Corp® since 2021 and named ‘Agency of the Year’ at both The Lovies and The Webby Awards.
  • Awesome clients. Whether big or small, local or global — at DEPT® you’ll get the opportunity to work with clients of all sizes and across all industries. And we celebrate all of our successes together!
  • The opportunity for possibility. We want to enable you to do what you do best and help you develop your skills further with training, development and certifications.

WHO ARE WE? 

We are pioneers at heart. What does that mean? We are always looking forward, thinking of what we can create tomorrow that does not exist today. We were born digital and we are a new model of agency, with a deep skillset in tech and marketing. That’s why we hire curious, self-driven, talented people who never stop innovating. 

Our culture is big enough to cope and small enough to care. Meaning, that with people across 30+ countries, we’re big enough to provide you with the best tools, global opportunities, and benefits that help you thrive. While acting small by investing in you, your growth, your team, and giving you the autonomy to solve our clients problems, no matter where you are in the world.

DEPT® is committed to making a positive impact on the planet and since 2021 has been Climate Neutral and B Corporation certified.

DIVERSITY, EQUITY & INCLUSION 

At DEPT®, we take pride in creating an inclusive workplace where everyone has an equal opportunity to thrive. We actively seek to recruit, develop, nurture, and retain talented individuals from diverse backgrounds, with varying skills and perspectives.

Not sure you meet all qualifications? Apply, and let us decide! Research shows that women and members of underrepresented groups tend not to apply for jobs when they think they may not meet every requirement, when in fact they do. We believe in giving everyone a fair chance to shine.

We also encourage you to reach out to us and discuss any reasonable adjustments we can make to support you throughout the recruitment process and your time with us.

Want to know more about our dedication to diversity, equity, and inclusion? Check out our efforts here.

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