Delegate Sales Executive

Posted 2 Days Ago
Be an Early Applicant
Calgary, AB
Junior
Events
The Role
The Delegate Sales Executive generates revenue by selling delegate packages to clients in the global energy sector, engaging with various organizations, and meeting KPI targets. Responsibilities include tele-sales, market research, lead generation, customer relationship management, and attending conferences to secure future business.
Summary Generated by Built In

JOB PURPOSE:

You are an ambitious yet sociable individual who wants to grow in a role alongside an energetic, entrepreneurial, and vibrant team within a major international PLC.

Positive, proactive, good attitude, highly focused, ambitious, solid sales experience, likes the phone, hates silence, competitive, hungry, task driven, numbers orientated, honest, good listener, good persuader, logical, timekeeper, customer orientated, good banter, business minded……..what else can you bring?

As a Delegate Sales Executive your primary responsibility is to generate revenue through the sales of delegate packages to new and existing clients within the global energy sector.

You will work with companies ranging from large international/national energy firms, oil companies (IOC/NOC’s), Engineering Specialists, Energy Trading Houses, Legal, Consultancy and Governmental Departments through to SME’s.

You will work with and report to the designated sales team head and be personally responsible for specific groups of companies across defined geographic regions with the associated revenue targets.

You will work with a team made up of other delegate sales professionals and work closely with the exhibition, sponsorship, content and marketing team throughout the year to ensure that you are effectively targeting clients, creating/following up on marketing campaigns, and achieving optimum attendance results for the conference.

 

KEY ACCOUNTABILITIES:

• Engage: Understand and deliver against the product and personal sales plans, meeting and exceeding KPI targets, working with marketing on ongoing initiatives that may involve the development of targeted campaigns, collateral, etc. 

• Sell: Consult with new and existing clients to identify needs, build demand in order to sell delegate packages (single and group) to the events target market groups.

• It’s your business: Take full ownership of your allocated clients/regions, revenue targets, new business development, activity, reporting and overall KPI’s. 

• Identify: Become a market expert by conducting analysis of the target delegate landscape (including but not limited to: market and client research to ensure that you understand the dimensions of the stakeholder relationships relevant to your events, target market segmentation, identification of industry trends; and monitoring competitive events) 

• Create: Assess and help to improve current and prospective customer retention and acquisition strategies by building customer insight and translating to product development or messaging. 

• Participate: collaborate with the marketing, data and sales team select to accurately target prospective delegate organisations, helping to identify and build target lists based on how sales campaigns are going and to build and/or fill in the gaps 

• Collaborate: Work with the entire event team to ensure that delegate requirements and expectations are met pre, at and post event. 

• Hands on: Where/when relevant, attending the conference(s) with the objective of re-signing and/or gaining commitment from current delegates/attending companies for individuals/groups to attend the following year’s event(s) 

 

QUALIFICATIONS, EXPERIENCE, & SKILLS:

Technical/Functional

• A proven track record and experience in consistently achieving targeted B2B conference delegate sales, ideally in the Energy sector (candidates that will be considered should have at least 6-12 months of tele-sales experience in this sector or in a similar sales environment)

• Evidence of a proven self-managed, structured and consultative sales approach is key, where objection handling is second nature and logical questioning is applied to establish real needs and drive effective conversations and or closure.

• Excellent command of concise effective written and spoken sales proposals (business) English – other languages would certainly be an advantage, particularly Spanish, Portuguese, French, German, Bahasa, Chinese and Japanese.

• A natural with numbers, commercially astute with an ability to discuss and build client packages

• Highly self-motivated focused on earning money and growing business, proactive and ambitious with a strong sense of team.

• Ability to self-plan, multi-task and meet tight deadlines.

• Excellent customer service focus with confident interpersonal skills and the ability to effectively communicate with and relate to all levels both within and outside the organisation

• Experience in the use of databases, Social media (LinkedIn, Twitter, etc.) to target prospective clients and build sales campaigns

• Proficient in using Salesforce/equivalent CRM, Adobe (PDF), Microsoft Office Suite, including: Word, PowerPoint, Outlook, and Excel.

Key Success Criteria

• Proven ability to sell and generate new business

• To simultaneously manage a multitude of client’s needs and apply sales strategies across international portfolios

• A team player

• Joining dmg events also opens the door to our larger group, DMGT plc, with sales roles in B2C media and advertising.

 

dmg events is an equal opportunity employer, If you have not heard back from us within 14 days, please consider your application as unsuccessful at this time.

The Company
Calgary, Alberta
681 Employees
On-site Workplace

What We Do

dmg events is a leading organizer of face-to-face events and publisher of trade magazines and information services. Our aim is to create dynamic marketplaces to connect businesses with the right communities to accelerate their growth in today’s rapidly evolving landscape.

With a presence in over 25 countries and organizing more than 80 events each year, dmg events is a global leader in the industry. Attracting over 425,000 attendees and delegates annually, we organize events in the construction, hospitality, interiors & design, energy, coatings, entertainment, and transportation sectors.

To better serve our customers, dmg events has offices in 10 countries, including Saudi Arabia, the UAE, Egypt, South Africa, the UK, Canada, and Singapore. By being on the ground, we can better understand market needs and nurture relationships to create unforgettable experiences for our attendees. Our flagship events including the Big 5 Global, The Hotel Show, INDEX, ADIPEC and Gastech.

Founded in 1989, dmg events is a wholly owned subsidiary of the Daily Mail and General Trust plc (DMGT, www.dmgt.co.uk).

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