Director of Marketing Operations

Posted 9 Days Ago
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Hiring Remotely in Canada
Remote
Senior level
Social Impact • Software
We combine technology, processes, people and legal expertise to make your digital assets accessible for all.
The Role
The Director of Marketing Operations will manage and optimize marketing systems to drive growth and efficiency. Responsibilities include overseeing marketing program operations, performance reporting, budget optimization, cross-functional collaboration, process management, and technology integration, focusing on Salesforce and HubSpot.
Summary Generated by Built In

Level Access is the leading digital accessibility provider, helping enterprises make their digital experiences work for everyone. To support our high rate of growth, we are seeking an experienced leader to formalize and expand the marketing operations function.

Reporting to the CMO, the Director of Marketing Operations, will play a key role in the marketing function to develop, implement and optimize systems and processes to drive growth, efficiency and scalability. In this role, you will oversee marketing program and campaign operations; demand funnel definitions, metrics, conversions and processes; data, reporting and analytics; digital and web operations; and our supporting MarTech and automation technology. You will be deeply aligned with the marketing functions, translating business outcomes and requirements to effective and efficient systems and processes. You will work closely with Revenue Ops, Sales Ops, IT/Systems, and Finance to align and integrate marketing operations throughout the organization.

The ideal candidate will be a highly-motivated self-starter, a strong communicator, have a passion for leading change and alignment, with strong attention to detail!

Responsibilities

  • Demand Funnel: Develop, manage, and optimize processes and analytics to increase qualified pipeline, working closely with the Demand, Growth and SDR teams to align on goals and KPIs.
  • Performance Reporting & Analytics: Lead marketing performance reporting, including demand funnel conversions and return on investment analysis, to provide actionable insights and guide strategic planning.
  • Budget & Resource Optimization: Support marketing budget allocation, monitoring and optimization, ensuring resources are used efficiently to achieve key growth objectives.
  • Cross-Functional Collaboration: Act as a key liaison between Marketing, Sales, SDR, Systems, and Finance teams to ensure alignment and drive integrated campaigns and programs.
  • Process & Change Management: Design, document, and implement efficient processes, ensuring seamless collaboration and continuous improvement across marketing and sales operations.
  • Technology Integration: Manage and optimize our current MarTech stack, with a focus on Salesforce and HubSpot. Lead the integration of automation systems planned for 2025 to improve scalability and reporting.

Requirements

  • 5+ years of experience in B2B SaaS marketing ops leadership experience
  • Salesforce, HubSpot and 6Sense experience
  • Experience in supporting enterprise sales motions and ABX marketing
  • Ability to operate in a fast-paced environment while running multiple projects at once
  • Excellent proactive written and verbal communication skills

Application Process:

This is a full-time salaried position with a competitive benefits package, including bonus opportunities and unlimited vacation/FTO. The salary is commensurate with experience. Please submit your cover letter and resume for immediate consideration.

Level Access is committed to workforce diversity. Equal Opportunity Employer. Copyright 2024, Level Access. All rights reserved.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.


Top Skills

6Sense
Hubspot
Salesforce
The Company
HQ: Arlington, VA
600 Employees
Remote Workplace
Year Founded: 1997

What We Do

For over 20 years, Level Access has provided technology accessibility compliance solutions for corporations, government agencies and leading educational institutions. Our solutions ensure conformity with relevant laws, standards and guidelines, including the ADA, WCAG, CVAA, AODA, Mandate 376 and Section 508 requirements. Implementing a comprehensive approach to address the full scope of accessible technology regulations, Level Access offers software, consulting and training to ensure compliance in desktop, mobile and electronic document systems. The firm’s AMP (Accessibility Management Platform) delivers a scalable infrastructure to manage accessibility across the entire development life cycle. Level Access's solutions meet the complex and changing demands of enterprise class organizations and include a suite of services to assist clients beginning compliance initiatives. The firm is known as the complete solution for accessibility compliance issues, earning numerous industry accolades reflecting its breadth and depth of expertise, strategic focus and superior customer service. Level Access has worked with a number of regulatory and standards-developing organizations in an advisory capacity, including the U.S. Access Board, FCC and the World Wide Web Consortium.

Why Work With Us

Level Access is a mission-driven organization that focuses on making the world a more accessible place through software and services. You have the opportunity to work with some of the most well-known accessibility professionals in the space and make a difference in the world every single day.

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