Director of Product Marketing, PSA Sports Grading

Collectors is the leading creator of innovative technology that provides value-added services for collectors worldwide. We grade, authenticate, vault, and sell millions of record-setting collectibles, all while modernizing and digitalizing the process to further our mission of helping collectors pursue their passions. We’re always on the lookout for talented people to join our growing team.

Our services span collectible trading cards, autographs, comic books, coins, video games, event tickets, and memorabilia. Our subsidiaries include PSA, PCGS, Beckett, SGC, and Card Ladder.

Since our founding in 1986, we have graded and authenticated millions of items. We employ more than 3000 people across our headquarters in Santa Ana, California and offices in New Jersey, Texas, Florida, Japan, Shanghai, Hong Kong, Canada, Mexico, Germany, and France.

As part of our interview process, we request that candidates have their cameras on during video interviews. This helps foster meaningful conversation and allows us to create an experience that closely resembles our standard working environment. Certain interview steps may take place by phone. For remote roles, and at our discretion, candidates may be asked to participate in an on-site interview as part of the final stages of the process.

We understand there may be occasional circumstances requiring accommodation and are happy to discuss them as needed. Your recruiter will be able to clarify expectations and answer any questions you have.

PSA is the global leader in trading card grading and authentication. Trusted by collectors, dealers, breakers, and marketplaces worldwide, PSA sets the standard for verifying authenticity and condition and serves as a foundational layer of trust across the hobby.

We are seeking a Director of Product Marketing to lead strategy and execution for PSA’s Sports Grading business.

This role owns how products come to market and scale, spanning positioning, go-to-market strategy, lifecycle growth, and the end-to-end collector experience. The Director serves as the central connector across Product, Operations, Growth, Brand, and Communications to ensure the right products are prioritized, brought to market effectively, and deliver a high-quality customer experience.

This leader brings deep, first-hand credibility in the sports card ecosystem alongside strong product marketing leadership and plays a critical role in strengthening PSA’s position at the center of the collector ecosystem.

Product Marketing & Go-to-Market

• Own end-to-end product marketing strategy across Sports Grading

• Define target segments and develop acquisition, engagement, and retention strategies across collectors, dealers, breakers, and investors

• Lead go-to-market planning for product launches, service innovations, and category expansions

• Drive integrated campaign strategy across digital, CRM, events, and social channels

Positioning & Product Strategy

• Define positioning, messaging, and value propositions

• Translate collector insights, customer experience needs, and market dynamics into actionable product and GTM strategies

• Partner with Product and Operations to inform roadmap prioritization and focus on highest-impact opportunities

• Develop pricing, packaging, and promotional frameworks in partnership with business leads

Customer Experience (CX)

• Champion the end-to-end collector experience across the submission, grading, and post-grade journey

• Identify friction points and partner cross-functionally to improve transparency, speed, communication, and overall satisfaction

Category Leadership (Sports Grading)

• Serve as the internal and external expert across the sports card ecosystem

• Shape narratives that reinforce PSA’s leadership across authenticity, grading standards, and collector value

• Build strategic partnerships across leagues, teams, rights holders, marketplaces, dealers, and key industry stakeholders, partnering with Communications on creator and influencer engagement

• Identify whitespace opportunities to expand grading adoption and submission growth

• Stay ahead of market dynamics, including release cycles, grading demand, player performance impact, and pricing trends

Growth & Performance

• Establish and manage full-funnel KPIs (awareness through submission and engagement)

• Drive continuous optimization through testing across channels, offers, and experiences

Leadership & Collaboration

• Build and lead a high-performing product marketing function

• Partner cross-functionally across Growth, Brand, Product, Operations, Sales, Legal, Finance, and Communications

• Elevate organizational understanding of the sports card market and collector mindset

• 10–12+ years of experience in product marketing, go-to-market, or category leadership roles

• 5–7+ years of people management experience, building and leading high-performing teams

• Deep, authentic expertise in the sports card ecosystem

• Strong understanding of grading, collectibles markets, and secondary marketplaces

• Proven track record of launching products and scaling category growth

• Experience operating cross-functionally in complex organizations

• Data-driven, with the ability to translate insights into action

• Strong executive communication and stakeholder management skills

• Entrepreneurial mindset with a bias for action and comfort building from the ground up

• Exposure to high-growth, late-stage, or IPO-adjacent environments preferred

• Willingness to travel up to ~20%

• Bachelor’s degree or equivalent experience

The salary range for this position is $163,308 – $267,038. Actual compensation on this range varies based on a variety of non-discriminatory factors, including location, job level, prior experience, and skill set. This role may be eligible for bonuses, commissions, or other forms of compensation, please ask your recruiter for details.

• Health Insurance: All full-time employees are eligible to enroll in Medical, Dental, and Vision

• Additional Benefits: Full-time employees are eligible for fertility, commuter, and educational assistance benefits.

• 401(K) Matching Plan: We are proud to offer a competitive 401k matching plan to our employees to support their future financial goals

• Vacation: All salaried employees are eligible for flexible time-off.

• Holiday Pay: All regular, full-time employees are eligible for ten company paid holidays

• Employee Discounts: Employees receive discounts on select grading services for approved submissions

• Flexible Hours: Many of our teams offer flexible schedules with varying shifts and will work with you to accommodate your needs

• Fun Working Environment: Our team members are invited to participate in celebrations, holiday events, and team building activities

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We are aware that there are instances where individuals are receiving job offers that fraudulently allege to be from Collectors or one of our business units. This type of fraud can be carried out through false websites, through fake e-mails claiming to be from the company or through social media. We never ask for personal information such as your bank account, Social Security numbers or National IDs, nor do we send or request payments for the purchase of business-related equipment. If you suspect fraud, please reach out to [email protected].

We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, national origin, gender, sex, gender identity or expression, sexual orientation, age, citizenship, marital or parental status, disability, veteran status, or other class protected by applicable law. We believe that a team that represents a variety of backgrounds, perspectives, and skills will better service the diverse community of collectors we support.

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