eCommerce Marketing Specialist

Posted 4 Days Ago
Be an Early Applicant
Canada
1-3 Years Experience
Security • Software • Cybersecurity
The Role
Support eCommerce Marketing Planning & Analytics team in testing and optimizing strategies for global web experience. Manage conversion optimization tests, maintain dashboards, and ensure quality experiences for customers. Requires Bachelor's degree and 1-2 years of marketing experience.
Summary Generated by Built In

Role Overview:

McAfee’s Global Web Experience team is looking for a detail oriented and rigorous eCommerce Marketing Specialist to join our Marketing Planning & Analytics family. This role will support McAfee’s global Web Experience testing and optimization strategies, ensuring best-in-class, personalized, purchase experiences across unique audience segments.
The right candidate for this role will have high attention to detail, a growth mindset, and some hands-on experience in conversion optimization testing, marketing project management, and website analytics. They place importance on organization, time management, documentation, and process.
This is a remote role based in Canada. We are only considering candidates currently located in Canada and are not offering relocation services at this time.

About the role:

  • Advocate for best-in-class customer experience, clear business requirements, and quality data in landing page optimization, globally

  • Support & prioritize a backlog of Marketing requests in sizing / modeling, and provide clear requirements to cross-functional stakeholders and execution teams

  • Coordinate and facilitate conversion optimization testing (A/B/n, multivariant, and sequential) activities alongside other marketing activities

  • Create and maintain dashboards and analyses of conversion optimization tests, and identify opportunities from data for experimentation and iterations

  • Manage clear and concise documentation and communications for landing page experimentation, globally

  • Ensure quality experience in all experiments and roll outs 

About you:

  • You have at least a bachelor’s degree, preferably in Marketing, Business, or a related field

  • You have at least 1 to 2 years of experience in a similar marketing role

  • You have an ability to form relationships at various/multiple levels

  • You work very well in a fast-paced, detail-rich environment

  • You work well in a fully remote environment, with the flexibility to overlap US and European, sometimes APAC, time zones

  • Your background includes experience with A/B testing in a digital marketing setting

  • Your proficiency in web analytics (using tools like Adobe Analytics), along with your analytical and quantitative skills, is what helps you influence data-driven business decisions

  • You are familiar with qualitative analytics and tactics

  • You have strong communication skills, and a high attention to detail

  • You are hyper-organized in both process and documentation management

#LI-Remote


Company Overview

McAfee is a leader in personal security for consumers. Focused on protecting people, not just devices, McAfee consumer solutions adapt to users’ needs in an always online world, empowering them to live securely through integrated, intuitive solutions that protects their families and communities with the right security at the right moment.

Company Benefits and Perks:

We work hard to embrace diversity and inclusion and encourage everyone at McAfee to bring their authentic selves to work every day. We offer a variety of social programs, flexible work hours and family-friendly benefits to all of our employees.

  • Bonus Program
  • Pension and Retirement Plans
  • Medical, Dental and Vision Coverage
  • Paid Time Off
  • Paid Parental Leave
  • Support for Community Involvement

We're serious about our commitment to diversity which is why McAfee prohibits discrimination based on race, color, religion, gender, national origin, age, disability, veteran status, marital status, pregnancy, gender expression or identity, sexual orientation or any other legally protected status.

Top Skills

Adobe
The Company
HQ: Santa Clara, CA
7,996 Employees
On-site Workplace

What We Do

McAfee is a global organization with a 30-year history and a brand known the world over for innovation, collaboration and trust. McAfee’s historical accomplishments are founded upon decades of threat and vulnerability research, product innovation, practical application and a brand which individuals, organizations and governments have come to trust.

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