Email Marketing Manager

Posted 13 Days Ago
Remote
Mid level
Consumer Web • Fintech • Insurance • Marketing Tech
SmartFinancial offers smarter insurance products, delivered by people and powered by technology.
The Role
The Email Marketing Manager will drive the strategy and execution of email and SMS marketing campaigns, optimizing engagement and compliance. Responsibilities include managing communication between teams, analyzing campaign performance, and handling email databases to ensure effective user conversion and engagement.
Summary Generated by Built In

Description

Join SmartFinancial: Empowering Insurance Agents with Cutting-Edge Technology

Welcome to SmartFinancial, where our mission is clear: to drive growth and success for insurance agencies through our industry-leading technology! Voted one of the Best Places to Work for four consecutive years, we are one of the fastest-growing tech companies. 

We are a leading insurance marketplace, connecting millions of shoppers to our network of insurance partners.


We are looking for highly driven and analytical candidates to help drive Email Marketing strategy and execution, you will be a key member of our digital marketing team. In this role you will be responsible for all email strategy, execution and optimization for our all of our consumer facing email marketing initiatives for our growing insurance marketplace. You will be in charge of planning, executing, and optimizing end-to-end email and sms marketing campaigns. This includes managing email databases, IP reputation management, and leveraging web technologies to drive engagement.

The compensation for this position is $80,000-$115,000 annually.

What You'll Do

  • Develop and manage successful/profitable email and sms marketing campaigns
  • Manage communications between technical and creative teams
  • Analyze campaign performance and suggest improvements
  • Collaborate with the growth and management team to manage user conversion, unsubscribe rate and engagement
  • Ensure our email delivery follow industry compliance policies and best practices

What We're Looking For

  • Hands on experience with HTML and content management systems
  • 3+ years of email marketing experience with list of 1,000,000+ subscribers
  • Experience with ESP management
  • Experience with web analytics tools ie. Google Analytics
  • Demonstrated history of successful high volume email execution
  • Strong analytical skills
  • Excellent communication and organizational skills
  • Hands on experience with HTML and content management systems
  • 3+ years of email marketing experience with list of 1,000,000+ subscribers
  • Experience with ESP management
  • Experience with web analytics tools ie. Google Analytics
  • Demonstrated history of successful high volume email execution
  • Strong analytical skills
  • Excellent communication and organizational skills

What We Offer

    • Comprehensive Health Coverage: Health, dental, and vision insurance for you and your dependents.
    • Retirement Plans: 401(k) retirement plan with company matching contributions.
    • Paid Time Off: Generous PTO, holidays, and extensive paid product training.
    • Professional Development: Opportunities for career growth and advancement within a supportive environment that values employee development.
    • Flexible Work Options: Hybrid work arrangements, combining in-office and remote work opportunities.

Why You’ll Love It Here

We’d especially like to highlight our World Class Culture, which our employees say is the best thing about working at SmartFinancial. We have great SLACK channels for work and play, which keep you connected with your fellow employees throughout the day. Not to mention our top notch company events (like our Summer Beach Party with open bar, chili cook-off, annual holiday yacht party, fun office potlucks and more) that will keep you asking when the next event is. 

We also have Penny, our company mascot. Like swag themed after a pink pig wearing glasses? Just. You. Wait. 

Join SmartFinancial and become a key player in driving growth for insurance agencies. Apply now, and let’s achieve success together!

SmartFinancial is an equal opportunity employer, and we celebrate diversity and are committed to creating an inclusive environment for all employees. To learn more about our results-focused culture and employee-focused perks, read more on our .

Requirements

Top Skills

HTML
The Company
Costa Mesa, CA
250 Employees
On-site Workplace
Year Founded: 2012

What We Do

We are a technology company that’s shaking up the insurance industry one policy at a time. SmartFinancial has revolutionized the insurance-buying experience with a transparent insurance-technology platform that pairs people with the right insurance carrier.

Founded by a team of insurance and technology experts, SmartFinancial focuses on delivering measurable results and exceptional customer service. We provide a similar resource for insurance partners as they adopt the new technology platform to reach the right consumers. SmartFinancial operates an innovative real-time marketplace that gives insurance clients the ability to optimize marketing campaigns and maximize ROI.

Why Work With Us

Our people are our greatest asset so we have built a company culture that promotes open mindedness. Everyone is encouraged to share ideas and work together. We value diversity of perspectives and talents and have created an environment where you can share all your skills.

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