Experiential Marketing & Events Specialist (12 month contract)

We’re looking for a creative and organized Experiential Marketing and Events Specialist (12 month contract) to join our events team. This role will be pivotal in the planning and execution of Hootsuite’s presence at sponsored and owned events. You will support our Experiential Marketing and Events Manager to create strategic campaigns that are disruptive, creative and delightful.  In line with Hootsuite's distributed workforce strategy, our flexible work arrangement allows for remote work or a hybrid model. This role is open to applicants located in Toronto, Vancouver or remote throughout Canada and the United States. In this role, you will report to the Creative Director.

WHAT YOU’LL DO:

• Support global events strategy including owned, sponsored and in-person events, working cross functionally within the organization
• Be responsible for all aspects of event planning including vendor management, logistics, content, speakers, communications plan, promotion plan, swag, av/tech, creative, agenda, travel, onsite staff, venue selection, onsite production, sales enablement and other logistics
• Be responsible for managing event budget and tracking expenses
• Partner and collaborate with teams across the organization to organize and implement events
• Report, analyze and interpret metrics around event performance. You will work closely with automation and sales to follow the event lead process and track ROI
• Manage individual campaign budgets, while adhering to internal accrual and procurement process
• Coordinate planning and logistics for digital webinar events with webinar lead
• For clients, travel 2-5 times per quarter
• Other related duties as assigned

WHAT YOU’LL NEED:

• Relevant experience in event marketing preferably in enterprise SaaS and/or B2B
• Previous experience managing vendors and onsite teams
• Excellent communication skills with the ability to build strong relationships internally and externally. High level of responsiveness for critical time-sensitive planning
• Collaboration and Teamwork: works with others to deliver results, meaningfully contributing to the team and prioritizing group needs over individual needs
• Process/Project Management: Strong organizational and project management skills with the ability to manage multiple campaigns simultaneously
• Creativity and Innovation: seeks new and better ways of doing things, generates original and imaginative ideas, products, or solutions
• Problem Solving: uses an organized and logical approach to find solutions to complex problems. Looks beyond the obvious to understand the root cause of problems

WHO YOU ARE:

• Tenacious. You are determined to succeed, and you are motivated by the success of customers, colleagues and the community.
• Curious. You are always learning and seeking ways to make things better.
• Conscientious. You keep your promises, taking your commitments to others seriously, and you have strong integrity.
• Humble. You lead with humility and empathy, respecting and learning from the perspectives of others.

In all we do, our six guiding principles light the way:

Step Up: Show the world what it looks like to live and work by these guiding principles. #StepUp

One Team: Make Hootsuite a place where everyone feels safe, welcome, valued, and empowered to do their best  work without compromising who they are. #OneTeam #FreeToBeMe

Customer Obsessed: Focus relentlessly on helping our customers succeed. #CustomerObsessed

Go Fast, Be Agile: Widen our competitive advantage by committing to speed and simplicity over perfection and complexity. #GoFastBeAgile

Play to Win: Commit to building an incredible, profitable company for our customers, our employees, and our stakeholders. #PlayToWin #NoExcuses

Neighbours & Allies: Give back to our communities and be an ally. #SocialForGood #Allies

Accommodations will be provided as requested by candidates taking part in all aspects of the selection process.

#LI-EM #LI-remote