The role involves developing and executing regional marketing strategies, managing partner marketing, coordinating events, and analyzing campaign performance to drive business growth in the LATAM market.
Description
monday.com is looking for a Sr. Field Marketing Manager for the LATAM Region. The Field Marketing Manager LATAM will be a part of our growing SLG marketing team and have a meaningful impact on building and executing our marketing strategy in alignment with revenue targets and the needs of each sub-region
Please note this is a hybrid role based out of our Sao Paulo office and requires 3 days in office.
About The Role- Own the execution of the region-specific marketing plan
- Produce both in-person and virtual events to generate and accelerate new business and existing business pipeline
- Research, recommend and execute on industry sponsorships and memberships
- Drive tight alignment with Sales. Equip them with pre-event strategies to maximize attendance and manage all flawless post-event follow-up for lead qualification.
- Oversee event sponsorships, contract negotiations, and budgets to ensure all spend is pipeline-focused and hits regional revenue goals.
- Measure everything and be a stickler for data. Track, analyze, and report on event performance and ROI, using insights to continually refine our strategy.
- Be a brand advocate
- English fluency/bilingual proficiency - must
- Spanish fluency/bilingual proficiency - important plus
- 5+ years of B2B SaaS experience as a field or event marketing manager, with a clear track record of delivering pipeline and revenue.
- Prior experience with organizing regional and local events and campaigns
- Data-driven & tech-savvy: You're a self-starter who lives by data. Comfortable using Salesforce and marketing automation tools for reporting and decision-making.
- You know the logistics and strategy behind high-impact events for Mid-Market and Enterprise audiences.
- Experience with Salesforce.com, Hubspot and other marketing automation tools for reporting analytics and campaign execution
- Strong customer-facing and presentation skills with the ability to establish credibility with executives
monday.com is proud to be an equal opportunity employer. We hire talented individuals, regardless of gender, race, ethnicity, ancestry, age, disability, sexual orientation, gender identity or expression, military or veteran status, cultural background, religious beliefs, or any other characteristic protected by federal, state, or local laws.
#LI-Hybrid
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