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Verkada Inc

Field Marketing Manager

Posted 7 Hours Ago
San Mateo, CA
Senior level
San Mateo, CA
Senior level
The Field Marketing Manager at Verkada will define strategic marketing directions, collaborate with sales teams, manage events, and engage partners to boost customer success and demand generation in the security sector.
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Who We Are

Verkada is a leader in cloud-based B2B physical security. Verkada offers six product lines — video security cameras, access control, environmental sensors, alarms, workplace and intercoms — integrated with a single cloud-based software platform.

 

Designed with simplicity and scalability in mind, Verkada gives organizations the real-time insight to know what could impact the safety and comfort of people throughout their physical environment, while empowering them to take immediate action to minimize security risks, workplace frustrations and costly inefficiencies.

 

Founded in 2016 with more than $460M in funding raised to date, Verkada has expanded rapidly with 15 offices across three continents, 2,100+ full-time employees and 28,000+ customers across 70+ countries.

Field Marketing Manager
You will define the solutions focus areas, strategic direction and marketing and demand generation needs to create a pipeline. You will work with partners to develop a best-in-class ecosystem of security expertise. And you will drive and insure customer success, engagement and loyalty in key accounts across your region.
Roles / Responsibilities

  • Partner with sales and channel leadership on the overall needs, strategy, focus, approach, and regular expected results from marketing specific to your region
  • Provide data, insights, and supporting engagement on strategic events to support sales and drive net new pipeline
  • You will work with our top partners to plan and execute joint programs to drive their growth and success in the market and against quarterly goals.
  • Drive local, thought leadership and educational events to engage the community on the topic of physical security
  • Work with the region's local partners to accelerate their customer engagement approach
  • Act as the local representative for marketing in your region
  • Negotiate and manage contracts with vendors, venues, and other partners, ensuring favorable terms and timely deliverables
  • Coordinate and facilitate effective communication among cross-functional teams throughout the event process
  • Ability to travel up to 25%

Required Skills and Experience

  • 5+ years of marketing experience in an IT, high-tech, business-to-business, marketing or sales environment, preferably with an understanding of security and its role in the future of technology
  • Strong ability to logistically execute on multiple concurrent events  that require effective pre/during/post motions and communication among cross-functional teams
  • Proven ability to execute, day in and day out, at an incredibly high level against consistent results
  • Experience working with channel and strategic partners to plan and execute on programs that achieve excellent results
  • Excellent communicator with proven ability to clearly convey complex ideas and data in written, presentation and spoken formats to a variety of audiences
  • Do whatever it takes attitude
  • Expert-level understanding of marketing
  • Passion to provide the best, most innovative security solutions to businesses around the world

Related Skills

  • Salesforce.com and Marketo/Hubspot
  • Social media platforms and monitoring tools
  • Ability to understand business measurement, sales process and pipeline mechanics

Pay Disclosure

At Verkada, we want to attract and retain the best employees, and compensate them in a way that appropriately and fairly values their individual contribution to the company. With that in mind, we carefully consider a number of factors to determine the appropriate starting pay for an employee, including their primary work location and an assessment of a candidate’s skills and experience, as well as market demands and internal parity. This estimate can vary based on the factors described above, so the actual starting annual base salary may be above or below this range. This estimate is also just one component of Verkada’s total rewards package. A Verkada employee may be eligible for additional forms of compensation, depending on their role, including sales incentives, discretionary bonuses, and/or equity in the company in the form of Restricted Stock Units (RSUs).

Estimated Annual Pay Range

$125,000$170,000 USD

Verkada Is An Equal Opportunity Employer

As an equal opportunity employer, Verkada is committed to providing employment opportunities to all individuals. All applicants for positions at Verkada will be treated without regard to race, color, ethnicity, religion, sex, gender, gender identity and expression, sexual orientation, national origin, disability, age, marital status, veteran status, pregnancy, or any other basis prohibited by applicable law.

Your application will be handled in accordance with our Candidate Privacy Policy. 

Top Skills

Hubspot
Marketo
Salesforce

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