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Verkada Inc

Field Marketing Manager

Posted 10 Days Ago
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Toronto, ON
Senior level
Toronto, ON
Senior level
As a Field Marketing Manager at Verkada, you will drive marketing strategies, partner with sales and channel leaders, and enhance customer engagement through local events and programs. Your role involves managing contracts, ensuring effective communication among teams, and leveraging data to support sales initiatives. You will be the key representative for marketing in your region and help build a successful ecosystem around Verkada's security solutions.
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Who We Are

Verkada is a leader in cloud-based B2B physical security. Verkada offers six product lines — video security cameras, access control, environmental sensors, alarms, workplace and intercoms — integrated with a single cloud-based software platform.

 

Designed with simplicity and scalability in mind, Verkada gives organizations the real-time insight to know what could impact the safety and comfort of people throughout their physical environment, while empowering them to take immediate action to minimize security risks, workplace frustrations and costly inefficiencies.

 

Founded in 2016 with more than $460M in funding raised to date, Verkada has expanded rapidly with 15 offices across three continents, 2,100+ full-time employees and 28,000+ customers across 70+ countries.

Field Marketing Manager
You will define the solutions focus areas, strategic direction and marketing and demand generation needs to create a pipeline. You will work with partners to develop a best-in-class ecosystem of security expertise. And you will drive and insure customer success, engagement and loyalty in key accounts across your region.
Roles / Responsibilities

  • Partner with sales and channel leadership on the overall needs, strategy, focus, approach, and regular expected results from marketing specific to your region
  • Provide data, insights, and supporting engagement on strategic events to support sales and drive net new pipeline
  • You will work with our top partners to plan and execute joint programs to drive their growth and success in the market and against quarterly goals.
  • Drive local, thought leadership and educational events to engage the community on the topic of physical security
  • Work with the region's local partners to accelerate their customer engagement approach
  • Act as the local representative for marketing in your region
  • Negotiate and manage contracts with vendors, venues, and other partners, ensuring favorable terms and timely deliverables
  • Coordinate and facilitate effective communication among cross-functional teams throughout the event process
  • Ability to travel up to 25%

Required Skills and Experience

  • 5+ years of marketing experience in an IT, high-tech, business-to-business, marketing or sales environment, preferably with an understanding of security and its role in the future of technology
  • Expert-level understanding of marketing
  • Proven ability to execute, day in and day out, at an incredibly high level against consistent results
  • Experience working with channel and strategic partners to achieve excellent results
  • Excellent communicator with proven ability to clearly convey complex ideas and data in written, presentation and spoken formats to a variety of audiences
  • Do whatever it takes attitude
  • Passion to provide the best, most innovative security solutions to businesses around the world

Related Skills

  • Salesforce.com and Marketo/Hubspot
  • Social media platforms and monitoring tools
  • Ability to understand business measurement, sales process and pipeline mechanics
Verkada Is An Equal Opportunity Employer

As an equal opportunity employer, Verkada is committed to providing employment opportunities to all individuals. All applicants for positions at Verkada will be treated without regard to race, color, ethnicity, religion, sex, gender, gender identity and expression, sexual orientation, national origin, disability, age, marital status, veteran status, pregnancy, or any other basis prohibited by applicable law.

Your application will be handled in accordance with our Candidate Privacy Policy. 

Top Skills

Hubspot
Marketo
Salesforce

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