Digital Designer, Creative Engineer, Contract

*Please note, candidates must be based in Calgary, Alberta for this position. 

ArtBot (part of Critical Mass) 

Innovating Digital Marketing Through Creative and Performance Engineering  

About ArtBot  

What We Do  
At ArtBot, we fuse creative automation, engineering, and advanced technologies like Dynamic Creative Optimization (DCO) and Generative AI to deliver high-quality, scalable content for a variety of industries. Our work ensures our clients can move fast, stay efficient, and maintain creative excellence across all their campaigns.  

How We Do It 

Creative Engineering  
Our creative engineering team builds scalable frameworks and universal design systems that allow clients to bring campaigns to market with speed and cost-efficiency. These frameworks are adaptable, ensuring clients can use them across multiple projects and optimize their creative efforts, minimizing the need to start from scratch with each campaign.  

Scalability and Efficiency  
Through proprietary tools and systems, we scale creative output while maintaining high standards of quality. Our streamlined processes enable clients to move from concept to execution quickly, without sacrificing the creative integrity of their work.  

Our Intellectual Property (IP)  
ArtBot’s IP is at the heart of our ability to merge automation, AI, and creative workflows. Our exclusive tools give clients the ability to scale content, personalize messaging, and optimize delivery—all while maintaining top-tier creative excellence.  

Who We Serve  
We work with clients across a wide range of industries, including luxury automotive, pharma, tech, telecom, confectionery, and more. From crafting data-driven digital marketing campaigns to delivering large-scale content solutions, we partner with brands to bring their vision to life in the most innovative and efficient ways possible. 

Key Team Roles  

Creative Engineering: Our Creative Engineers, led by a Creative Engineering Director, develop the frameworks and systems that allow us to scale content efficiently. They start from design principles and build adaptable, universal systems that ensure client success.  

Job Description  

Critical Mass delivers a next-gen suite of services for our clients, utilizing dynamic creative optimization to deliver creative engineering, intelligent automation, and technology expertise with a highly scaled operational model for our clients. Our internal title for this role is Creative Engineer. This person is coming from a digital design background and would lead as an architect, influencer, and manager within our cutting edge creative automation team. 

With a holistic view and understanding of an overall campaign/ecosystem, the Creative Engineer will work with a team of designers to format and build complex creative frameworks to enabled at scale production of content for our global clients. These frameworks will adhere to both best practices and client brand standards. This individual should love data as much as they love good design. The ideal candidate will be excited by the possibilities for innovation found between understanding how data can influence design and how clever design can drive data results. This individual is detail-oriented, organized, and pragmatic. They also live to solve puzzles. Partnering with creative, account, strategy, and media teams, they will use their knowledge of digital platforms to influence test-and-learn approaches and anticipate how creative can be evolved for the better. 

You will: 

• Collaborate with the Creative Team to bring their ideas to life with best practices and brand standards being top of mind. 

• Collaborate within Critical Mass to build the reputation of ArtBot and educate others on the benefits of a well-considered automation program. 

• Collaborate with other discipline team leads to coordinate their requirements and needs within the system. 

• Collaborate with 3rd party vendors that may be supporting any effort within their proprietary MarTech 

• Collaborate with world class in-house brand studios and their leads. 

• Create scalable programs that will enable performance marketing campaign to easily scale and be manipulated into testing frameworks. 

• Create business cases when work goes live. 

• Create compelling stories to support new business, pitch on opportunities, and organically help shape new opportunities within your craft. 

• Create regular opportunities to stay current within the tech stack of design tools, including platforms focused on creative automation and latest trends in the design and advertising industry. 

• Create a positive environment where creativity and positivity can flourish every day. 

You have: 

• 5+ years relevant experience in a high-velocity production studio, digital design production shop, and/or agency organization. 

• Advanced proficiencies within Photoshop, Illustrator, and InDesign, with practical knowledge of Adobe Creative Suite’s ecosystem of content creation software. 

• Experience in DCO frameworks like Celtra 

• Experience building and mentoring highly productive teams. 

• Experience in high-scale output and design and a proven track record driving new initiatives through an organization. 

• Experience with content at scale technologies. 

• Experience working in a dynamic, fluid, and ever-changing environment. 

Our new hires & employees are the future of our organization, and we want to set you up for long-term
success. In an effort to do so, we expect our team to work onsite at our office.