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Mastercard

Manager, Buying Center & Strategic Initiatives, Global Commercialization

Posted 11 Hours Ago
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Hybrid
Toronto, ON
Mid level
Hybrid
Toronto, ON
Mid level
The Manager will enhance go-to-market strategies by developing buyer narratives, GTM kits, and generating insights to drive effectiveness in commercial initiatives.
The summary above was generated by AI
Our Purpose
Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we're helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.
Title and Summary
Manager, Buying Center & Strategic Initiatives, Global Commercialization
Overview:
Mastercard's Services organization is a key growth engine, delivering innovative solutions that help our customers thrive. By integrating proprietary data, cutting-edge technology, expert insights, and strategic expertise, Services plays a critical role in driving Mastercard's differentiation and business growth.
The Consumer Acquisition & Engagement (CA&E) team focuses on products and solutions that address dynamic market needs. We are seeking a Global Commercialization Operations & Enablement Specialist to support the scalability, consistency, and effectiveness of CA&E commercialization globally.
The Manager, Buying Center & Strategic Initiatives role sits within CA&E Global Commercialization and is responsible for improving buyer and segment led go to market (GTM) effectiveness across a focused set of priority buying centers, customer segments, and strategic initiatives.
The role ensures Mastercard shows up with clear, compelling, and consistent narratives and GTM motions that resonate with buyers, enable more targeted selling, and strengthen commercial outcomes. This position operates at the intersection of Product, Commercialization, Marketing, Sales, and Operations, translating market signals and innovation themes into actionable GTM assets and enablement.
Key Responsibilities:
Buyer Aligned Narratives & Enablement• Develop and maintain buyer aligned narratives for priority buying centers, including CMO, Digital, Analytics, Media, Loyalty, and Banking.• Translate complex value propositions into clear, outcome driven buyer stories aligned to customer needs and decision drivers.• Design and deliver buyer aligned trainings to enable consistent, confident articulation across Sales and Commercialization teams.
Segment Led Go To Market (GTM)• Build segment specific GTM kits for priority segments, including CNPF, R&C, SME, Affluent, and Corporate Solutions.• Own end to end development of GTM kits for two priority segments, including pitches, plays, case studies, and supporting assets.• Ensure GTM materials are field ready, easy to consume, and scalable across regions.
Market, Segment & Pipeline Insights• Identify segment trends and pipeline signals in partnership with Sales, Product, and Operations.• Synthesize insights and channel them back to Product and Ops to inform roadmap priorities, readiness, and investment decisions.• Produce Quarterly "What's Working" insight briefs highlighting successful GTM motions, patterns, and lessons learned.
Strategic Initiatives & Innovation• Track and synthesize industry trends and innovations, including AI/Agentic solutions, Primacy, and emerging GTM models.• Enable more targeted selling motions for strategic initiatives (e.g., AI/Agentic, Primacy, Cross Border) by translating innovation themes into buyer and segment relevant narratives and GTM guidance.
Key Deliverables:• Buyer aligned narrative sets and associated trainings for priority buying centers • GTM kits (pitch, plays, case studies, assets) for two priority segments • Quarterly "What's Working" insight briefs • Actionable inputs to Product and Operations on segment trends, pipeline signals, and innovation implications
About You:• Experience in go to market, commercialization, strategy, consulting, or sales enablement, ideally within payments, fintech, or B2B services • Exceptional PowerPoint skills, with the ability to independently create clear, executive ready, and persuasive decks that are field ready and scalable • Strong storytelling and narrative development capabilities, including translating complex products, data, and strategies into simple, compelling buyer and segment led stories • Proven ability to develop buyer aligned narratives, pitches, and GTM assets that resonate with senior client audiences • Strong analytical and synthesis skills, with the ability to turn diverse inputs into structured, actionable outputs • Experience working effectively in cross functional, global, matrixed environments • Excellent written and verbal communication skills, with comfort influencing senior stakeholders • Highly accountable, self directed, and comfortable owning priorities end to end
Mastercard is a merit-based, inclusive, equal opportunity employer that considers applicants without regard to gender, gender identity, sexual orientation, race, ethnicity, disabled or veteran status, or any other characteristic protected by law. We hire the most qualified candidate for the role. In the US or Canada, if you require accommodations or assistance to complete the online application process or during the recruitment process, please contact [email protected] and identify the type of accommodation or assistance you are requesting. Do not include any medical or health information in this email. The Reasonable Accommodations team will respond to your email promptly.
Corporate Security Responsibility
All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:
  • Abide by Mastercard's security policies and practices;
  • Ensure the confidentiality and integrity of the information being accessed;
  • Report any suspected information security violation or breach, and
  • Complete all periodic mandatory security trainings in accordance with Mastercard's guidelines.

In line with Mastercard's total compensation philosophy and assuming that the job will be performed in Canada, the successful candidate will be offered a competitive pay based on location, experience and other qualifications for the role and may be eligible to participate in a discretionary annual incentive program. This posting reflects one or more current openings on our team.
Pay Ranges
Toronto, Canada: $121,000 - $169,000 CAD

Top Skills

PowerPoint

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