As Marketing Coordinator, you’ll drive brand awareness and provide onboarding support for a new product for DoD customers designed to help users request software and cloud licenses. This role will be instrumental in ensuring the product’s successful MVP launch and adoption among a large and diverse user base. The ideal candidate will collaborate with cross-functional teams to implement marketing campaigns, develop user-focused content, and support a smooth onboarding experience.
We know that you can’t have great technology services without amazing people. At MetroStar, we are obsessed with our people and have led a two-decade legacy of building the best and brightest teams. Because we know our future relies on our deep understanding and relentless focus on our people, we live by our mission: A passion for our people. Value for our customers.
If you think you can see yourself delivering our mission and pursuing our goals with us, then check out the job description below!
What you’ll do:
- Assist in the creation and execution of marketing campaigns to drive awareness and adoption of a new software product
- Develop and distribute user-focused content, including guides, FAQs, and training materials, to simplify the onboarding process.
- Develop an onboarding guide and process to help users onboard seamlessly into the new product
- Coordinate with design and training teams to produce promotional assets, such as email templates, social media posts, and videos.
- Organize and support virtual and in-person events, including webinars, training sessions, and launch announcements.
- Monitor and report on key performance metrics, including user engagement, onboarding success, and campaign effectiveness.
- Collaborate with the product team to ensure marketing materials accurately represent marketplace features and functionality.
- Respond to user inquiries and feedback, addressing concerns and identifying opportunities for improved communication and support.
- Maintain and update the marketplace’s marketing content on internal and external platforms.
- Stay informed about industry trends and competitors to identify innovative marketing opportunities.
What you’ll need to succeed:
- Ability to obtain Secret level security clearance.
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- 3-5 years of experience in marketing, communications, or a related role.
- Possess an active Secret U.S. Government security clearance.
- Deep expertise in technology or software marketing with a focus on self-service onboarding
- Strong written and verbal communication skills with the ability to craft clear and engaging content.
- Exceptional organizational and project management skills.
- Analytical mindset with experience in tracking and reporting campaign performance metrics.
- Team-oriented and collaborative, with the ability to work effectively across departments.
Like we said, we are big fans of our people. That’s why we offer a generous benefits package, professional growth, and valuable time to recharge. Learn more about our company culture code and benefits. Plus, check out our accolades.
Commitment to Non-Discrimination
All qualified applicants will receive consideration for employment based on merit and without regard to sex, race, ethnicity, age, national origin, citizenship, religion, physical or mental disability, medical condition, genetic information, pregnancy, family structure, marital status, ancestry, domestic partner status, sexual orientation, gender identity or expression, veteran or military status, status as a protected veteran, or any other status protected by applicable federal, state, local, or international law.
What we want you to know:
In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification form upon hire.
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