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Boomi

Product Marketing Manager, OEM (Hybrid Vancouver)

Job Posted 9 Days Ago Reposted 9 Days Ago
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Canada
Mid level
Canada
Mid level
The Product Marketing Manager will develop marketing strategies for the Boomi Enterprise Platform targeting OEMs, focusing on positioning, messaging, and customer engagement.
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About Boomi and What Makes Us Special

Are you ready to work at a fast-growing company where you can make a difference? Boomi aims to make the world a better place by connecting everyone to everything, anywhere. Our award-winning, intelligent integration and automation platform helps organizations power the future of business. At Boomi, you’ll work with world-class people and industry-leading technology. We hire trailblazers with an entrepreneurial spirit who can solve challenging problems, make a real impact, and want to be part of building something big. If this sounds like a good fit for you, check out boomi.com  or visit our Boomi Careers page to learn more.

 How You'll Make An Impact:

As a Product Marketing Manager for OEM, you will collaborate with the business development and partner marketing teams to develop and execute marketing strategies that uniquely position the Boomi Enterprise Platform for independent software vendors (ISVs). This role requires a solid understanding of product marketing, the integration Platform as a Service (iPaaS) landscape, and positioning and messaging to ISVs. The ideal candidate brings significant experience in OEM product or solution marketing, ideally within the iPaaS space.

What You'll Do:

  • Develop compelling, differentiated positioning and messaging that clearly communicates the value of the Boomi Enterprise Platform to Boomi’s OEM customer and partner ecosystem
  • Produce high-quality customer-facing assets, including presentations, datasheets, case studies, videos, and demos, to effectively communicate the value of our solutions to potential buyers
  • Collaborate with product management to drive OEM product launches and support sales enablement
  • Conduct competitive analysis to identify opportunities for growth and differentiation
  • Act as the voice of the buyer to help influence roadmap decisions
  • Present at customer-facing physical events and webinars as a subject matter expert

The Experience You Bring:

  • Bachelor's degree in marketing, communications, or other related programs
  • 4+ years of product or solution marketing experience in enterprise software (SaaS), with a strong preference for candidates who have worked for an iPaaS vendor or have OEM product marketing experience
  • Strong technical aptitude and excellent communication skills, with the ability to articulate complex technical details in a clear, concise manner
  • Proven analytical skills with experience in market research, competitive analysis, and marketing performance metrics
  • Ability to work collaboratively across teams, including product management, business development, sales, and customer success

Aren’t sure if you’re a match? We know that impostor syndrome and the confidence gap can prevent us from meeting spectacular candidates — so don’t hesitate to apply; you could be the perfect fit!
Compensation
Boomi is committed to fair and equitable compensation practices. Base compensation for this position ranges from $90,000- $112,000 CAD annually + applicable bonus. Final compensation will be determined by various factors including the candidate’s knowledge, skills, experience, and geographic location.


Be Bold. Be You. Be Boomi. We take pride in our culture and core values and are committed to being a place where everyone can be their true, authentic self. Our team members are our most valuable resources, and we look for and encourage diversity in backgrounds, thoughts, life experiences, knowledge, and capabilities.  

All employment decisions are based on business needs, job requirements, and individual qualifications.

Boomi strives to create an inclusive and accessible environment for candidates and employees. If you need accommodation during the application or interview process, please submit a request to talent@boomi.com. This inbox is strictly for accommodations, please do not send resumes or general inquiries. 

Top Skills

Competitive Analysis
Ipaas
Marketing Performance Metrics
SaaS

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