Senior Program Manager (Sales Enablement Events)

Available Locations - Austin, TX and or Mexico. Must be willing to relocate to Austin, TX.
Job Title
Program Manager, (Sales Enablement Events)
Role Summary
We are seeking a strategic and execution-focused Program Manager to join our Revenue Enablement Team reporting to our Director of Enablement Strategy & Operations . In this high-impact role, you'll lead cross-functional initiatives that drive GTM excellence and transformation across our global revenue organization. From orchestrating Sales Kickoff (SKO) enablement tracks to embedding our Creating Value Program into the sales lifecycle, you'll work closely with executive stakeholders and cross-functional teams to design and execute enablement programs that scale and deliver results. This role is ideal for someone who thrives in ambiguity, can operate independently, and enjoys building programs that make a measurable business impact.
Role Responsibilities

• Must have Sales Kick off experience. This individual will own and manage large-scale, global enablement programs including SKO enablement tracks and other strategic initiatives with high visibility and impact.
• Develop and drive detailed project plans, deliverables, communications, and success metrics across multiple departments.
• Lead SKO execution in partnership with sales, enablement, events, and executive teams - from content strategy to logistics and communications.
• Lead the enablement workstream of the SKO program in close collaboration with sales, events, and executive teams, contributing to the overarching strategy, content development, logistics, and communications.
• Embed key programs like the Creating Value Program across onboarding, ongoing enablement, and the sales process.
• Scale and operationalize programs like Customer Conversation Practice to improve field sales readiness.
• Partner cross-functionally with global enablement leads, product marketing, GTM operations, and sales leadership to ensure alignment.
• Foster a collaborative and communicative environment by partnering cross-functionally with global enablement leads, product marketing, GTM operations, and sales leadership to ensure alignment on key programs and initiatives.
• Track program outcomes and stakeholder feedback to iterate and improve program effectiveness.
• Implement and manage performance tracking mechanisms to measure and report on the effectiveness of sales enablement initiatives and programs, utilizing engagement analytics, sales performance data, and stakeholder feedback to drive continuous optimization and alignment with revenue goals.
• Influence and engage stakeholders at all levels through strong communication and program design.

Role Requirements (Must-Have Skills)

• 5+ years of experience in program management, sales enablement, or GTM operations (B2B SaaS or high-growth experience preferred).
• Proven ability to lead complex, cross-functional programs (experience running SKO or similar events strongly preferred).
• Strong program and project management skills; able to manage multiple priorities in a dynamic environment.
• Strategic thinker with attention to detail and operational rigor.
• Self-starter with high autonomy and ability to execute in ambiguous situations.
• Excellent executive presence and communication skills (written, verbal, and visual).
• Experience working closely with or supporting customer-facing roles (Sales, SE, CS, PS, Partners).
• Proficiency in Google Workspace (Slides, Docs, Sheets, Forms).
• Experience with learning management systems (LMS) or enablement platforms is a plus.
• Travel requirement for some events, including Global locations. Up to 25%

Nice-to-Have Skills

• Familiarity with value-based selling methodologies (e.g., MEDDPICC, Value Selling Framework).
• Experience with global program delivery across diverse geographies.
• Background in change management or organizational development.

Why You'll Love This Role
You'll help shape the future of our Revenue Enablement strategy and programs, ensuring our GTM teams are ready, confident, and empowered to drive customer value. You'll have a direct impact on our most important initiatives - all while working cross-functionally in a highly collaborative, purpose-driven team.
Equity
This role is eligible to participate in Cloudflare's equity plan.
Benefits
Cloudflare offers a complete package of benefits and programs to support you and your family. Our benefits programs can help you pay health care expenses, support caregiving, build capital for the future and make life a little easier and fun! The below is a description of our benefits for employees in the United States, and benefits may vary for employees based outside the U.S.
Health & Welfare Benefits

• Medical/Rx Insurance
• Dental Insurance
• Vision Insurance
• Flexible Spending Accounts
• Commuter Spending Accounts
• Fertility & Family Forming Benefits
• On-demand mental health support and Employee Assistance Program
• Global Travel Medical Insurance

Financial Benefits

• Short and Long Term Disability Insurance
• Life & Accident Insurance
• 401(k) Retirement Savings Plan
• Employee Stock Participation Plan

Time Off

• Flexible paid time off covering vacation and sick leave
• Leave programs, including parental, pregnancy health, medical, and bereavement leave