The Regional Head of Marketing will strategize and lead marketing efforts specific to the French market, including content localization, brand awareness, lead generation, and managing a small team. Responsibilities include analyzing market trends and optimizing initiatives while working to educate the French market on SEO.
As Ahrefs continues to experience strong growth, particularly in the French market, we are seeking a dynamic and hands-on Regional Head of Marketing to lead our marketing efforts in this strategic region. Reporting directly to the Head of International Marketing. This is a brand new role that will be a key part of our passionate and talented global marketing team.
Responsibilities
- Serve as the driving force behind Ahrefs' marketing efforts in the French market, taking a hands-on approach to all aspects of the marketing mix
- Develop and execute common sense marketing strategies to drive brand awareness, lead generation, and customer acquisition
- Directly manage the creation and localisation of content, including blog posts, social media updates, email campaigns, and other digital assets
- Manage all French related marketing activities including content creation, events, partnerships, and public relations.
- Lead efforts in educating the French market in SEO best practices, placing Ahrefs front and center.
- Organise and participate in key marketing events, such as networking events, conferences, and customer meetups, to build relationships and generate leads
- Analyse market trends, competitor activities, and customer insights to identify opportunities and continuously optimize marketing initiatives
- Build out and manage a small, agile marketing team, providing mentorship and guidance to ensure efficient and effective execution
- Report on market performance to senior leadership
Requirements
- 3+ years of experience in marketing leadership roles, preferably in the technology or SaaS industry
- Good knowledge in using Ahrefs product and understanding of its application in the French market.
- Proven track record of developing and executing successful marketing strategies in the French market
- Excellent content creation and digital marketing skills, with the ability to produce high-quality assets
- Excellent communication and interpersonal skills, with the ability to work effectively with cross-functional teams
- Fluency in French and English, both written and verbal
#LI-Remote
Ahrefs does not engage with agencies or third party recruitment solutions for the roles we hire for. If at any point we need help, we'll let you know!
Similar Jobs
Cloud • Security • Software • Cybersecurity • Automation
The Field Marketing Manager will lead Telco-focused marketing initiatives across the EMEA region, contributing to pipeline growth through strategic campaigns and regional marketing support. Key responsibilities include collaborating with sales teams, managing events, overseeing marketing development funds, and ensuring campaign effectiveness.
Artificial Intelligence • Computer Vision • Hardware • Machine Learning • Robotics • Software • Agriculture
The Marketing Manager will plan and execute events, develop social media strategies, and engage with customers to promote Carbon Robotics products in Europe. This role involves collaboration with sales teams, managing content, and maintaining customer relationships.
Industrial • Manufacturing
The Demand Generation & Campaign Planning Specialist I focuses on executing global marketing strategies to support lead generation and revenue growth. This role involves managing leads through a CRM, providing actionable insights on customer engagement and marketing campaign success, and coordinating Account Based Marketing processes in conjunction with various stakeholders.
What you need to know about the Calgary Tech Scene
Employees can spend up to one-third of their life at work, so choosing the right company is crucial, not just for the job itself but for the company culture as well. While startups often offer dynamic culture and growth opportunities, large corporations provide benefits like career development and networking, especially appealing to recent graduates. Fortunately, Calgary stands out as a hub for both, recognized as one of Startup Genome's Top 100 Emerging Ecosystems, while also playing host to a number of multinational enterprises. In Calgary, job seekers can find a wide range of opportunities.
