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Benevity

Senior Analyst Relations and Public Relations Manager

Reposted 23 Days Ago
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Vancouver, BC
Senior level
Vancouver, BC
Senior level
The Senior Analyst Relations and Public Relations Manager is responsible for developing and executing global AR and PR strategies to enhance Benevity's brand awareness. Key duties include leading analyst relations, managing media relations, handling crisis communications, collaborating on external messaging, and reporting on media performance. The role demands strong communication skills and substantial experience in PR within a global B2B context.
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Meet Benevity

Benevity is the way the world does good, providing companies (and their employees) with technology to take social action on the issues they care about. Through giving, volunteering, grantmaking, employee resource groups and micro-actions, we help most of the Fortune 100 brands build better cultures and use their power for good. We’re also one of the first B Corporations in Canada, meaning we’re as committed to purpose as we are to profits. We have people working all over the world, including Canada, Spain, Switzerland, the United Kingdom, the United States and more!

Are you ready to drive global awareness and shape narratives that inspire action? As our Senior Analyst Relations Manager, you'll be responsible for shaping and executing our global AR and PR strategies. You'll work closely with internal and external stakeholders to build and maintain strong relationships with the media, analysts, and industry influencers. Through your strategies you’ll boost global awareness of the Benevity brand, elevate our profile as a category leader and the enterprise impact platform. 

Join us at Benevity, where you’ll have the opportunity to make a significant impact and help us tell our story in a way that inspires and drives action. If you’re ready to take your PR and AR career to the next level, we would love to hear from you!

What you'll do

  • Strategy: Develop and implement a comprehensive AR and PR strategy aligned with Benevity's business objectives to improve share of voice and drive pipeline creation attribution
  • Analyst Relations: Lead and execute Benevity’s Analyst relations functionality driving strategy and support program activities such as proactive briefings, analyst inquiries and interviews. Track, report and distribute notable mentions, tips and callouts from analyst interactions, new research papers, social conversations, and coverage
  • Public Relations: Write and develop excellent quality bylines, press releases, pitches, emails, briefing sheets and written interview responses
  • Media Relations: Manage media relations, including press releases, media pitches, and interviews. Develop compelling narratives by leveraging insights curated from Benevity leadership, proprietary data and research as well as client and nonprofit stories
  • Reporting and Analytics: Monitor targeted activities, coverage and analyze sentiment to identify opportunities and challenges. Measure share of voice and content attribution to business health  as leading indicators of success
  • Agency Management: Manage and oversee PR agencies to ensure effective execution of PR campaigns. Work collaboratively with PR agencies to prepare regular media reports to illustrate Benevity’s media and brand performance
  • Collaboration across the business: Collaborate with internal teams to ensure consistent messaging and branding across all external communications
  • Speaking Engagements: Secure and manage high profile key speaking engagement for executives with target audiences and analysts. Prepare spokespeople for engagements and assist with tailoring content for audiences
  • Crisis Comms: Manage external and reputational crisis communications working cross functionally with teams to support on strategy, mitigation, and messaging
  • Relationship Building: Build and maintain strong relationships with key media outlets, journalists, and analysts

What you'll bring 

  • 8+ years proven experience in analyst relations and 2+ in public relations
  • Experience leading PR for a global B2B company overseeing multiple markets 
  • Agency experience is a plus
  • PR Expertise: Strong understanding of media relations and crisis communications, and experience managing agencies and external vendors
  • Communications Skills: Excellent written and verbal communication skills, and strong relationship-building and interpersonal skills

Discover your purpose at work

We are not employees, we are Benevity-ites. From all locations, backgrounds and walks of life, who deserve more … 

Innovative work. Growth opportunities. Caring co-workers. And a chance to do work that fills us with a sense of purpose.

If the idea of working on tech that helps people do good in the world lights you up ... If you want a career where you’re valued for who you are and challenged to see who you can become …

It’s time to join Benevity. We’re so excited to meet you.

Where we work

At Benevity, we have developed a Community First approach that we design our people's experience around with goals to build a strong community and culture, achieve stellar execution of our business goals and social mandate, and ensure Benevity-ites thrive. For those who live within a reasonable commuting distance to an office, we can split our time working in the office and from home to optimize the opportunities of both, with the requirement that we spend at least 50% of the time in the office.

Join a company where DEIB isn’t a buzzword
Diversity, equity, inclusion and belonging are part of Benevity’s DNA. You’ll see the impact of our massive investment in DEIB daily — from our well-supported employee resources groups to the exceptional diversity on our leadership and tech teams.

We know that diverse backgrounds, experiences, skills and passions are what move our business and our people forward, so we're committed to creating a culture of belonging with equal opportunities for everyone to shine. 

That starts with a fair and accessible hiring process. If you want to feel seen, heard and celebrated, you belong at Benevity.

Candidates with disabilities who may require accommodations throughout the hiring or assessment process are encouraged to reach out to [email protected].

Top Skills

Agency Management
Analyst Relations
Analytics
Communications Skills
Crisis Communications
Media Relations
Public Relations
Reporting
HQ

Benevity Calgary, Alberta, CAN Office

611 Meredith Rd NE, Calgary, Alberta, Canada, T2E

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