Sentra is the AI Data Readiness and Governance platform trusted by Fortune 500 companies to keep their sensitive and regulated data protected. As AI adoption accelerates across every industry, organizations face a critical gap; their data isn't ready for AI adoption. Gartner predicts 60% of AI projects will be abandoned through 2026 when data isn't AI-ready - and Sentra solves exactly that problem. Our continuous governance platform discovers, classifies, and governs every dataset AI can touch, across cloud, SaaS, and on-prem environments at petabyte scale - without ever copying your data outside your environment. Rated 4.9 stars on Gartner Peer Insights with a 98.5% recommendation rate, Sentra is the highest-recommended DSPM platform and the only vendor that can SaaS-scan within your environment. We're growing fast in a $15.5B market by 2030, and we're looking for people who want to build something that matters.
You'll own how fast and how well our AEs, SEs, and BDRs sell, from first-week ramp to advanced deal execution. You've built and run an enablement program before; now you'll do it again at Sentra, with the autonomy to own it end to end.
Responsibilities- Build and run new-hire onboarding that cuts time-to-first-deal — structured, role-specific, certification-gated.
- Operationalize MEDDPICC as the company's deal language: coaching, deal inspection, and SFDC fields that reflect it. Reinforce with Sandler techniques for discovery and qualification.
- Run ongoing enablement: product-launch readiness, competitive plays, objection handling, and skill workshops (live + async).
- Make reps technically credible with security buyers — translate Sentra's platform (data security posture, classification, cloud) into language that lands with CISOs and security architects.
- Deploy AI to scale enablement: AI role-play and call-coaching, personalized learning paths, and auto-generated content — and teach reps to use our AI selling tools so adoption actually sticks.
- Own the enablement content library and keep it current with every release.
- Report on what's working: ramp time, methodology adoption, content usage, influenced pipeline.
- 6+ years in sales enablement, sales, or sales training — including time owning an enablement program end to end (you've built it, not just delivered someone else's).
- Experience in cybersecurity or enterprise B2B SaaS, with hands-on familiarity with enterprise, sales-led motions and the technical, multi-stakeholder deals that come with them.
- Proven fluency in MEDDPICC and Sandler — you've coached reps on them and operationalized them at scale, not just sat through the training.
- Technically credible: enough depth to explain a security platform and our AI tooling, and to drive real adoption — comfort with the tech, not a CS degree.
- AI-forward: you actively use AI to make enablement faster and more personalized, and you can get a sales team to do the same.
- Strong project management; you measure your own impact.
- Ideally in the NYC market
