Teams at Blacksmith Agency

Own and grow a portfolio of client accounts by identifying expansion opportunities, scoping and closing retainer and project work, negotiating pricing, managing renewals, and reducing churn. Build account plans, conduct data-driven quarterly business reviews, engage senior marketing stakeholders, maintain Salesforce, and independently generate pipeline in a marketing agency environment.

Own organic search strategy and performance for a portfolio of clients. Responsibilities include technical and content audits, keyword research, on-page implementation in WordPress, local SEO, link acquisition, reporting, client presentations, sales support, roadmap development, and oversight of SEO specialists, writers, and link-building resources.

Lead PPC and SEO strategy and performance for multiple clients. Own audits, roadmaps, reporting, QA, and team oversight across paid and organic channels. Support sales, standardize playbooks, and build scalable marketing frameworks and dashboards.