Teams at CapsLock (capslock.global)

Oversee finance operations for a global marketing company, including accounting, budgeting, FP&A, reporting, internal controls, audits, tax compliance, M&A due diligence, process improvement, and stakeholder communication. Lead finance teams and manage relationships with banks, tax advisors, and external consultants while providing strategic financial guidance to executive leadership.

Lead and scale an AI-driven creative design team producing performance marketing assets for paid media. Own creative direction, production workflows, quality control, testing, and performance-driven iteration. Develop AI tool expertise, prompt and style libraries, and automated workflows with engineering partners. Collaborate with marketers, media buyers, copywriters, producers, and video editors while remaining hands-on with design and AI tools.

Creates and optimizes conversion-focused copy for landing pages, paid ads, video scripts, advertorials, forms, and other funnel assets. Conducts audience, product, competitor, and market research; develops messaging angles and copy variations; supports A/B testing; analyzes performance data; ensures claims meet compliance requirements; and collaborates with marketing, design, media buying, and video teams. Uses AI tools to improve research, ideation, analysis, and production efficiency.