Teams at Dentsu Creative

Leads and scales digital media technology consulting, Google Marketing Platform reseller licensing, and consultant team delivery. Oversees client implementations, ad tech infrastructure, data activation, first-party data strategies, platform adoption, operational processes, billing support, and retail media technology services. Manages and develops consultants, supports business development and RFPs, and drives thought leadership through industry insights and content.

Provides technical consulting and operational support for Google Marketing Platform clients. Responsibilities include campaign setup and optimization across SA360, DV360, and CM360; Floodlight and conversion tracking implementation; client onboarding, training, troubleshooting, billing reconciliation, documentation, and process improvement. The role serves as a primary technical client resource and collaborates with agencies, media teams, and internal stakeholders to improve platform adoption and campaign performance.

Lead ICUC’s company-wide AI and automation strategy as a founding product and innovation leader. Evaluate and implement tools across community management, insights, monitoring, strategy, and social listening; establish scalable automation standards; build impact reporting; and drive adoption across delivery, operations, marketing, growth, and client success. The role also shapes AI-enabled market positioning, develops internal automation literacy, and connects technology investments to measurable client, quality, and margin outcomes.