Teams at Optro

Coordinates high-volume interviews across time zones, communicates with candidates and hiring teams, maintains accurate ATS records, resolves scheduling conflicts, supports onboarding and recruiting operations, and contributes to talent initiatives and process improvements. The role requires strong organization, discretion, communication, problem-solving, and flexibility to support EMEA time zones from Canada’s East Coast.

Hands-on owner of marketing systems (Marketo and connected tools), responsible for lead lifecycle/scoring, integrations and troubleshooting, email operations, tracking/attribution, data hygiene, documentation, partner/agency direction, and driving AI-powered automation to optimize marketing processes.

Lead marketing measurement and analytics across campaign, channel, and funnel; own attribution and forecasting; apply ML/LLM techniques for propensity scoring, forecasting, anomaly detection, and automated insights; manage marketing data stack (Salesforce, MAP, warehouse); build dashboards, deliver executive analyses, and mentor analysts.