Partners with clients and internal teams to develop data-driven strategies, measurement approaches, reports, and actionable insights. Collects, cleanses, transforms, models, and analyzes complex datasets using business intelligence and statistical tools. Leads standardized measurement, research, testing, and optimization initiatives, communicates findings through compelling reports, and supports sales and marketing objectives through market analysis and recommendations.
The Client Data Analyst II (analyst) position is responsible for partnering with our clients and teams to drive their initiatives with strategy, analytics and actionable insights, optimizing program measurement to drive field team success, and constantly engaging with the team to better understand where they can have the greatest impact. The analyst will leverage business and market relevant information to make data-driven decisions that allow Mosaic to achieve its sales and marketing objectives and quickly adapt tactics. The analyst will play a key role in evolving, leading, and growing the data-driven discipline within the program they support.
Responsibilities- Collect, inspect, cleanse, transform, model and diagram of complex data sets
- Daily use of various business intelligence and analytical software tools
- Interpret data, formulate reports, and make recommendations to the team
- Lead the standardized measurement strategy for clients and team leaders
- Design or collaborate on specific research methods such as questionnaires and market testing approaches (A/B testing, multi-variate, etc)
- Use statistical analysis to understand the key drivers of the business and provide recommendations for optimization and go-to-market strategies
- Compile data into professional reports that support both findings and recommendations quantitatively and qualitatively. Clearly articulate compelling business insights and actions with data and context
- Remain fully informed on market trends, other parties’ research and implement best practices, with a willingness to evolve and grow skillset
- Remain fully engaged in the program, understanding strategic vision, key performance indicators, and the day-to-day tactical activities
- Regularly attend client and internal team meetings, and in-field ride alongs to stay in tune with program activities
- Other assigned duties
- Remain fully informed on latest marketing and data trends, practice, and process
- 3-5 years of related work experience
- 1-2 years of project management experience
- Intermediate (advanced is ideal, not required) Microsoft Excel or Google Sheets skills including formulas, pivot tables, V-look-up
- Intermediate statistical analysis skills
- Experience with SPSS, Python, R, or other stats software
- Intermediate PowerBI, Tableau, or Looker skills; other data visualization platform skills a plus
- Ability to tell a relevant, powerful story with data that matters to clients
- Ability to lead research activities including developing a plan, collecting data, and taking action
- Ability to execute standard measurement strategies within a project
- Strong analytical and critical thinking with the ability to disseminate insight from large datasets
- Develop understanding of all areas phases of Mosaic business to find new opportunities for insights, measurement, and analytics
- Proven ability to timely complete projects and achieve results in an ambiguous work environment
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