Head of Category Growth

Ready to Lead and Scale Our E-Commerce Operations?

At Hadley Designs, we believe learning should be enjoyable, engaging, and screen-free. Millions of parents and educators trust our beautifully designed, developmentally aligned educational tools to help children grow and thrive. As a fast-growing, family-founded brand, we are on a mission to make learning meaningful for families around the world.

We are looking for an Head of Category Growth to join our team and help scale our online sales. If you are a results-driven operator with a passion for building scalable e-commerce systems, optimizing performance, and driving growth through data-backed strategies, this is a unique opportunity to make an impact.

Hadley Designs is redefining early education with creativity, heart, and purpose. Every product we create is hand-drawn and teacher-designed, crafted with care to build confidence and connection. Our screen-free tools empower families and teachers to make learning fun and meaningful, nurturing curiosity and creativity in children.

Our Mission
We design screen-free products that parents trust to help their children grow, learn, and reach their full potential. Our beautifully crafted, developmentally sound tools replace distractions with connection, curiosity, and real learning.

Our Vision
We aim to build the most trusted children’s brand in the world, present in millions of homes, reshaping how families learn, connect, and grow. Our products will be so widely used and passed down that generations of children will grow up learning from them and choose them again for their own families.

As the Head of Category Growth, you will own the full P&L of Hadley Designs’ e-commerce operations, with a focus on growing our Amazon business and expanding our multi-channel online presence. You will be responsible for driving revenue growth, optimizing product positioning, managing pricing, and leading promotional strategies across multiple online platforms. This is a high-impact role where your strategic and operational expertise will be critical to scaling the business and ensuring the long-term success of our e-commerce channels.

• End-to-End E-Commerce Ownership: Manage all aspects of the e-commerce business, including revenue growth, margin optimization, pricing, advertising, and inventory management.
• Performance Optimization: Continuously optimize product listings, content, pricing strategies, and promotional plans to maximize conversion rates, sales, and profitability.
• New Product and Category Growth: Identify new product opportunities and market expansion avenues, and collaborate with internal teams to bring them to market successfully.
• Inventory and Demand Planning: Develop and execute plans to manage product demand, inventory levels, and risk mitigation, ensuring smooth and cost-effective operations.
• Cross-Functional Collaboration: Work closely with Product Operations, Supply Chain, and Design teams to ensure product availability and accurate messaging across channels.
• Data-Driven Strategy: Use data to guide decision-making, refine strategies, and improve key performance metrics across e-commerce platforms.

• Strong growth in online sales and profitability across multiple platforms, especially Amazon.
• Clear and predictable performance improvements through optimized strategies in pricing, promotions, and product listings.
• Consistent execution of marketing and sales strategies to expand market share.
• Efficient inventory management that balances growth with cost control.
• Cross-functional alignment that contributes to operational efficiency and scalability.

Who You Are
You are a growth-oriented, highly analytical e-commerce operator who thrives on taking ownership and driving measurable outcomes. You have experience working with e-commerce platforms like Amazon and are excited to scale a high-growth business within a collaborative and performance-driven environment.

You Have:

• 5+ years of experience managing e-commerce operations, preferably with Amazon Seller Central or similar platforms.
• A proven track record of growing revenue, improving profitability, and optimizing sales across e-commerce platforms.
• Strong analytical skills and the ability to use data to make decisions and improve performance.
• Experience in managing product positioning, pricing strategies, and marketing campaigns.
• A collaborative, results-driven mindset and a passion for continuous improvement.
• Ability to manage both strategic and tactical elements of e-commerce operations.

• Impact: Your work will directly influence how families experience learning through the Hadley Designs brand.
• Culture: Join a passionate, mission-driven team that values trust, creativity, and collaboration.
• Flexibility: Enjoy the freedom of a remote-first role with flexible working hours.
• Benefits:
• Remote-first work environment
• Paid time off and holidays
• Access to learning resources and professional development
• Free access to Hadley Designs products
• Regular interaction with leadership, including the CEO and CMO
• Stability from a decade as a family-founded, mission-driven brand

If you’re ready to help shape the future of learning in a growing company, we’d love to hear from you. Apply now to join the Hadley Designs team as our Head of Category Growth and help us create a lasting impact on families, educators, and children worldwide.