Inbound Sales Development Representative

Avetta is building the largest global community of hiring clients and suppliers that are Ready to Work. Its unified platform streamlines compliance, prequalification, safety and performance benchmarking in a single, integrated experience. Trusted by 360,000 businesses across more than 120 countries, Avetta blends AI-driven insights and human expertise to close risk gaps and strengthen supplier reliability so projects start on time, risks are managed proactively and operations scale with certainty.

SUMMARY

We are seeking a highly motivated and customer-focused Inbound Sales Development Representative (SDR) to engage with prospective customers who have expressed interest in our solutions. As the first point of contact for inbound leads, you will play a critical role in qualifying opportunities, understanding customer needs, and creating pipeline for our Account Executives.

The ideal candidate is curious, consultative, highly organized, and thrives in a fast-paced sales environment.

This is a hybrid role, working three days a week in our beautiful Calgary Office.

ESSENTIAL DUTIES AND RESPONSIBILITIES:

• Respond promptly to inbound inquiries generated through marketing campaigns, website forms, events, referrals, and partner programs.
• Engage prospects via phone, email, LinkedIn, and other communication channels to understand business needs and challenges.
• Qualify opportunities using established sales qualification frameworks (e.g., BANT, MEDDICC, CHAMP).
• Schedule meetings and hand off qualified opportunities to Account Executives.
• Maintain accurate prospect and activity records in CRM systems (Salesforce, Dynamics, HubSpot, etc.).
• Collaborate closely with Marketing to provide feedback on lead quality, campaign effectiveness, and market trends.
• Meet and exceed activity, conversion, meeting, and pipeline generation targets.
• Research accounts and stakeholders to personalize outreach and improve conversion rates.
• Participate in ongoing sales training, coaching, and team development initiatives.

IDEAL EXPERIENCE, EDUCATION & TRAINING:

• 1+ years of experience in sales development, inside sales, lead generation, customer-facing roles, or related experience (entry-level candidates with strong business acumen are encouraged to apply).
• Excellent verbal and written communication skills.
• Strong organizational and time management abilities.
• Ability to quickly build rapport and establish credibility with prospects.
• Experience using CRM and sales engagement tools preferred.
• Self-motivated with a growth mindset and desire to advance in a sales career.

Preferred

• Experience in SaaS, technology, or B2B sales environments.
• Familiarity with Salesforce, Outreach, Salesloft, HubSpot, or LinkedIn Sales Navigator.
• Understanding of consultative selling methodologies.