Build AI-native B2C growth systems for worker acquisition, activation, retention, and re-engagement. Develop lifecycle automations, triggered campaigns, paid-channel integrations, job-posting workflows, AI agent systems, reporting, and experimentation. Use SQL, Looker, APIs, marketing platforms, and LLMs to automate decisions and personalize campaigns. Monitor marketplace health, activate playbooks, evaluate campaign performance, and convert manual marketing processes into scalable internal tools and workflows.

Build and execute data-driven acquisition and activation campaigns for a B2C worker marketplace. Monitor market health, prioritize and run multi-channel campaigns, and translate funnel strategy into scalable automations and AI-powered flows. Design, build, and evaluate LLM-driven workflows, onboarding sequences, re-engagement flows, and tooling to improve activation and retention across markets.

Build and run B2C acquisition and activation campaigns for worker supply. Monitor market data, prioritize and execute campaigns, and convert learnings into scalable automations and AI-powered workflows to improve activation, retention, and funnel metrics.