Top Marketing Manager Jobs in Calgary

The Senior Performance Marketing Manager will lead paid social campaigns in Mexico and Canada, focusing on customer acquisition and business growth through various digital channels. Responsibilities include strategy development, execution, audience targeting, and performance analysis, aimed at maximizing pipeline and revenue while adapting global strategies to local markets.

Lead strategy and execution for 1:Few ABM programs, build vertical campaigns, align with Sales, evaluate MarTech, define segmentation and measurement, and tie ABM activities to pipeline and revenue outcomes.

Lead strategy, execution, and optimization of data-driven lifecycle email and CRM programs for product-led and self-service users. Build automated journeys, manage segmentation, copywriting, testing, QA, and performance analysis. Partner cross-functionally to drive onboarding, activation, conversion, and revenue growth while scaling personalized, trigger-based campaigns.

Lead paid social acquisition and expansion for Mexico and Canada across Meta, LinkedIn, YouTube, CTV, Reddit and emerging platforms. Own end-to-end campaign strategy, execution, A/B testing, localization, budget pacing, tracking/tagging, CRM attribution, and cross-functional alignment to drive pipeline, CPA improvements and ROAS.

Build and run end-to-end customer marketing programs for small-business customers to drive cross-sell, upsell, and product adoption. Plan multi-channel campaigns (email, digital, events, in-product), analyze KPI and funnel performance, develop AI-powered campaign workflows, and collaborate with sales, product, and marketing to optimize expansion and revenue.

Own lifecycle communications strategy for prospects, build and optimize automated email journeys, execute campaigns end-to-end (copy, segmentation, QA, testing, launch), collaborate cross-functionally, use data to drive improvements in engagement and funnel progression, and act as the email marketing SME for best practices and deliverability.

Develop and execute below-the-line trade marketing programs (promotions, events, sponsorships, POS) aligned with national brand strategy. Use data to evaluate performance and optimize campaigns, manage regional trade marketing budget and demand planning, lead and coach Brand Activity Managers, collaborate with Sales and National Brand Managers, and drive process improvements. Contract based in Calgary with ~20% travel.

Build and run Product Marketing operating systems to improve planning, portfolio visibility, messaging lifecycle, launch governance, and cross-functional accountability. Create templates, roadmaps, readiness criteria, and automation-enabled workflows; partner across functions to codify roles, decision rights, and handoffs; measure adoption and continuously improve processes to enable clearer, more consistent go-to-market execution.

Lead enterprise ABM strategy and manage paid media across self-serve and enterprise motions. Build AI-powered workflows, oversee agency relationships and budgets, set metrics, run rapid experimentation, align with Sales/RevOps/Customer Success, and grow a small team while optimizing account-level pipeline performance.

Lead and execute e-commerce marketing strategy across paid ads, SEO, email automation, content, and social channels. Optimize campaigns, track KPIs, and maintain consistent brand messaging to drive growth and conversions.

Manage performance marketing for up to seven B2B/SaaS clients across paid media, SEO, and CRO. Own client relationships, strategy, execution, and project management to hit SQL targets. Communicate with stakeholders, optimize campaigns, and leverage data-driven tactics and automation to improve results.

Lead enterprise commercial enablement for PC1: own proposal/SOW strategy, Salesforce and SFMC platform ownership, sprint-driven product delivery, AI enablement, digital budget management, and cross-functional digital project leadership to drive scalable commercial and marketing outcomes.

Develop and execute the Americas regional marketing strategy to drive brand awareness and demand generation. Collaborate with sales, corporate marketing, and partners to run integrated campaigns, digital programs, events, PR, and content. Manage budget, track performance metrics, support sales enablement, and localize global initiatives to regional needs while identifying market trends and optimizing ROI.

Lead lifecycle marketing strategy and execution in HubSpot, building complex automated email and multi-channel flows. Run A/B tests, analyze engagement and campaign performance, partner cross-functionally, leverage AI tools to scale creative and automation, and maintain high-quality, targeted communications to drive activation, retention, upsell, and advocacy.

Lead ecommerce merchandising and integrated marketing across three brands. Own Shopify storefronts, taxonomy, onsite search, promotions, experiments, and measurement. Build and manage a merchandising team, translate commercial priorities into site and campaign execution, and drive improvements in conversion, AOV, retention, and revenue using data and AI-enabled workflows.

Lead go-to-market strategy and execution for open source tool releases, drive awareness among developer and safety practitioner communities, manage content and communications (website, newsletter, social), coordinate conference and event presence, measure marketing performance, and build community relationships across product, engineering, and PR teams.

The Head of Marketing will create communication strategies, establish marketing functions, and collaborate with teams to deliver technical announcements and support recruiting efforts.

Lead social strategy and growth across Sui Foundation channels (primary focus X/Twitter). Create and direct social-native content, especially video and livestreams; leverage AI tools to accelerate workflows; set KPIs and report performance; collaborate cross-functionally with product, design, partnerships, and communications; manage community engagement and multiple brand accounts while briefing creative partners.

The Channel Marketing Manager will drive partner marketing programs to enhance growth, pipeline generation, and partner engagement for Sophos North America, focusing on high-priority partners and executing collaborative strategies with sales and marketing teams.

Own end-to-end lifecycle marketing to drive acquisition, onboarding, activation, engagement, retention, and expansion. Build automated email/push/SMS/in-product campaigns, segment users, run A/B tests, analyze performance, create dashboards, and partner cross-functionally to scale lifecycle systems and improve monetization and customer lifetime value.

Lead product marketing for Enterprise Password Manager: own messaging, positioning, competitive strategy, launches, and field enablement. Translate technical concepts (passkeys, machine credentials, zero-knowledge) into narratives for IT, security engineers, and CISOs. Build competitive intelligence, inform product strategy, and produce sales tools that drive displacement of incumbents.

Manage and optimize paid media campaigns to drive profitable app installs. Plan, execute, test, and scale acquisition channels (Google, Microsoft, Apple, paid social, CTV/TV), run incrementality and creative tests, model app economics, and deliver insights to improve efficiency and user growth.

Lead creation and execution of creative, account-specific ABM for large consumer apps: map and prioritize target accounts, build 1:1 and 1:few campaigns, partner closely with Sales, develop AI-native GTM workflows, own account journey metrics, and scale repeatable playbooks that generate high-quality conversations and pipeline.

Own strategy and execution for paid search and affiliate marketing across Google and Microsoft Ads and affiliate partners. Manage campaign structure, bidding, budgets, partner relationships, and performance testing. Analyze channel health, work with analytics for tracking accuracy, produce reports and forecasts, and collaborate with creative teams to optimize messaging and landing pages to drive measurable acquisition and revenue growth.

Lead go-to-market strategy and execute full-funnel growth marketing campaigns for energy-focused SaaS products. Drive pipeline, product adoption, and customer engagement through cross-functional collaboration with product marketing, sales, digital marketing, and analytics. Analyze performance, optimize programs, support launches and market expansions, and identify new growth opportunities from market and customer insights.