Top Marketing Manager Jobs in Calgary

Own lifecycle communications strategy for prospects, build and optimize automated email journeys, execute campaigns end-to-end (copy, segmentation, QA, testing, launch), collaborate cross-functionally, use data to drive improvements in engagement and funnel progression, and act as the email marketing SME for best practices and deliverability.

Lead paid social acquisition and expansion for Mexico and Canada across Meta, LinkedIn, YouTube, CTV, Reddit and emerging platforms. Own end-to-end campaign strategy, execution, A/B testing, localization, budget pacing, tracking/tagging, CRM attribution, and cross-functional alignment to drive pipeline, CPA improvements and ROAS.

Lead strategy and execution for 1:Few ABM programs, build vertical campaigns, align with Sales, evaluate MarTech, define segmentation and measurement, and tie ABM activities to pipeline and revenue outcomes.

Lead strategy, execution, and optimization of data-driven lifecycle email and CRM programs for product-led and self-service users. Build automated journeys, manage segmentation, copywriting, testing, QA, and performance analysis. Partner cross-functionally to drive onboarding, activation, conversion, and revenue growth while scaling personalized, trigger-based campaigns.

The Senior Performance Marketing Manager will lead paid social campaigns in Mexico and Canada, focusing on customer acquisition and business growth through various digital channels. Responsibilities include strategy development, execution, audience targeting, and performance analysis, aimed at maximizing pipeline and revenue while adapting global strategies to local markets.

Lead go-to-market strategy and execute full-funnel growth marketing campaigns for energy-focused SaaS products. Drive pipeline, product adoption, and customer engagement through cross-functional collaboration with product marketing, sales, digital marketing, and analytics. Analyze performance, optimize programs, support launches and market expansions, and identify new growth opportunities from market and customer insights.

Build and run end-to-end customer marketing programs for small-business customers to drive cross-sell, upsell, and product adoption. Plan multi-channel campaigns (email, digital, events, in-product), analyze KPI and funnel performance, develop AI-powered campaign workflows, and collaborate with sales, product, and marketing to optimize expansion and revenue.

Develop and execute below-the-line trade marketing programs (promotions, events, sponsorships, POS) aligned with national brand strategy. Use data to evaluate performance and optimize campaigns, manage regional trade marketing budget and demand planning, lead and coach Brand Activity Managers, collaborate with Sales and National Brand Managers, and drive process improvements. Contract based in Calgary with ~20% travel.

Own the marketing website strategy and roadmap, align content/design/engineering, run CRO/A-B testing and experimentation, drive SEO/answer-engine presence, analyze analytics and web tagging to improve discovery and conversion, and partner with product marketing and platform teams to deliver a coherent, high-performing web experience.

Lead enterprise-focused pipeline generation and expansion programs (ABM, partner marketing, digital, events) to drive upsell, cross-sell, and partner-sourced revenue. Build account-based plays using intent data, coordinate closely with sales, support federal campaigns, measure pipeline impact with clear attribution, and iterate using AI-driven insights.

Lead and scale email and in-app engagement across the customer lifecycle. Design personalized messaging, run A/B tests, monitor engagement metrics, drive activation, adoption, upsell, retention, and referral. Partner cross-functionally, maintain data hygiene, and document lifecycle processes and playbooks.

Manage performance marketing for up to seven B2B/SaaS clients across paid media, SEO, and CRO. Own client relationships, strategy, execution, and project management to hit SQL targets. Communicate with stakeholders, optimize campaigns, and leverage data-driven tactics and automation to improve results.

Lead and execute e-commerce marketing strategy across paid ads, SEO, email automation, content, and social channels. Optimize campaigns, track KPIs, and maintain consistent brand messaging to drive growth and conversions.

Lead end-to-end paid acquisition for 1Password's PLG and self-serve motion. Own multi-channel paid strategy, execution, experimentation, and performance measurement across affiliates, paid social, app-store and programmatic channels. Use AI agents and automated workflows to scale campaigns, optimize CAC/LTV, and improve trial-to-paid conversion in partnership with Product, Growth, and Analytics.

Lead enterprise ABM strategy and manage paid media across self-serve and enterprise motions. Build AI-powered workflows, oversee agency relationships and budgets, set metrics, run rapid experimentation, align with Sales/RevOps/Customer Success, and grow a small team while optimizing account-level pipeline performance.

Lead and execute cross-channel marketing initiatives including lifecycle email/SMS, paid creative production, website/landing page projects, social media, and educational content. Manage marketing calendars, vendor coordination, campaign launches, optimization, and testing while partnering with leadership and external partners to align channels with business priorities.

Manage and execute partner marketing initiatives with OEM and chipset partners. Own partner communications, co-marketing campaign planning and execution, asset and playbook development, cross-functional alignment, creative/brand review, and performance tracking to optimize campaign outcomes and enable sales and field teams.

Manage partner relationships and co-marketing campaigns with OEM and chipset partners. Lead cross-functional coordination, asset and brand reviews, develop partner playbooks, track campaign performance, and create sales enablement materials to ensure on-time, brand-compliant partner activations.

Lead end-to-end channel marketing for Canadian service providers: develop localized demand generation, ABM, events, GTM and product launches in English and Canadian French; create sales enablement, partner co-marketing, customer advocacy, and KPIs; travel across Canada (up to 40%). Build partner relationships and optimize marketing ROI.

Own end-to-end lifecycle marketing to drive acquisition, onboarding, activation, engagement, retention, and expansion. Build automated email/push/SMS/in-product campaigns, segment users, run A/B tests, analyze performance, create dashboards, and partner cross-functionally to scale lifecycle systems and improve monetization and customer lifetime value.

Lead and execute end-to-end marketing campaigns for an EdTech startup using AI leverage. Own channel strategy (paid, organic, lifecycle), run hands-on campaign creation and analysis, use GA4 and Looker Studio for rapid data-driven decisions, coordinate cross-functional teams, and report outcome-focused metrics like CAC/LTV and revenue attribution. French and English fluency required.

The role involves managing the global marketing strategy for PAYG phones, focusing on brand positioning, demand generation, and cross-functional collaboration across multiple markets.

Lead paid acquisition and growth strategy, manage multi-channel paid budgets, build growth operating model and measurement frameworks, run creative and channel experiments, partner cross-functionally, forecast and monitor unit economics (CAC, LTV), and scale acquisition using analytics and AI tools.

Develop and execute the Americas regional marketing strategy to drive brand awareness and demand generation. Collaborate with sales, corporate marketing, and partners to run integrated campaigns, digital programs, events, PR, and content. Manage budget, track performance metrics, support sales enablement, and localize global initiatives to regional needs while identifying market trends and optimizing ROI.

Lead lifecycle marketing strategy and execution in HubSpot, building complex automated email and multi-channel flows. Run A/B tests, analyze engagement and campaign performance, partner cross-functionally, leverage AI tools to scale creative and automation, and maintain high-quality, targeted communications to drive activation, retention, upsell, and advocacy.