Top Marketing Manager Jobs in Calgary

Develop and execute product marketing strategies for TrustArc’s privacy software. Create messaging, positioning, launch materials, website content, sales enablement assets, campaigns, and video scripts. Conduct customer, market, and competitor research; lead product launches and thought-leadership projects; optimize content and calls to action through testing; and educate sales and customer-facing teams. The role partners with product, content, privacy, and agency teams to drive awareness, adoption, and customer value.

Own product marketing strategy and execution across launches, go-to-market planning, enterprise enablement, product positioning, cross-sell initiatives, and member engagement. Lead messaging for Function’s integrated health and imaging products, optimize customer journeys, conduct user and market research, and translate insights into product and marketing recommendations. Collaborate cross-functionally with Product, Marketing, Design, Enterprise, Ezra, and Research teams.

Lead product marketing content and positioning for HackerOne's security platform. Produce sales decks, solution briefs, web copy, and enablement materials; coordinate launches and cross-functional workstreams; conduct competitive and market research; partner with sales to synthesize voice-of-customer inputs; and use AI tools to accelerate content production and research.

Lead and execute end-to-end marketing campaigns for an EdTech startup using AI leverage. Own channel strategy (paid, organic, lifecycle), run hands-on campaign creation and analysis, use GA4 and Looker Studio for rapid data-driven decisions, coordinate cross-functional teams, and report outcome-focused metrics like CAC/LTV and revenue attribution. French and English fluency required.

Lead product positioning, messaging, go-to-market launches, market intelligence, competitive strategy, sales enablement, and digital product narratives across the portfolio. Partner with Product, Sales, Client Success, Demand Generation, and Brand to align launches, campaigns, retention, upsell, and expansion efforts. Manage launch resources, timelines, budgets, and team capability while helping strengthen the product marketing function.

Leads a team monitoring individual insurance products and competitive positioning. Develops sales concepts, product presentations, point-of-sale materials, and recommendations for pricing and product changes. Partners with Marketing, Actuarial, Pricing, and distribution teams to support sales, brand recognition, regulatory alignment, and product roadmaps. Serves as a subject matter expert on financial planning and tax strategies while fostering team development, innovation, and strong client experiences.

Develop and execute the Americas regional marketing strategy to drive brand awareness and demand generation. Collaborate with sales, corporate marketing, and partners to run integrated campaigns, digital programs, events, PR, and content. Manage budget, track performance metrics, support sales enablement, and localize global initiatives to regional needs while identifying market trends and optimizing ROI.

Lead ecommerce merchandising and integrated marketing across three brands. Own Shopify storefronts, taxonomy, onsite search, promotions, experiments, and measurement. Build and manage a merchandising team, translate commercial priorities into site and campaign execution, and drive improvements in conversion, AOV, retention, and revenue using data and AI-enabled workflows.

Own marketing operations for a multi-product portfolio: implement tracking and attribution in HubSpot, build dashboards and reports, design marketing automation, manage data governance and compliance (GDPR/CCPA), collaborate cross-functionally with RevOps, and recommend/evaluate marketing technologies.

Own Ashby’s marketing operations foundation across campaign tracking, attribution, automation, dashboards, reporting, data governance, segmentation, privacy compliance, and marketing technology. Partner with Marketing, Revenue Operations, and Business Systems to implement initiatives, improve pipeline and CAC measurement, maintain data integrity, document processes, train users, and evaluate tools. This is a hands-on individual contributor role requiring technical systems ownership, analytical problem-solving, and strategic KPI development.

Lead technical sales audits, RFPs, and client pitches for performance marketing services. Translate advertising account and measurement findings into evidence-based recommendations, coordinate sales, media, creative, strategy, and data teams, and identify expansion opportunities within existing accounts. Own audit standards, quality, workflows, training, and stakeholder communication while supporting new-business growth and strengthening client confidence.

Lead go-to-market strategy and execution for open source tool releases, drive awareness among developer and safety practitioner communities, manage content and communications (website, newsletter, social), coordinate conference and event presence, measure marketing performance, and build community relationships across product, engineering, and PR teams.

The Head of Marketing will create communication strategies, establish marketing functions, and collaborate with teams to deliver technical announcements and support recruiting efforts.

Lead social strategy and growth across Sui Foundation channels (primary focus X/Twitter). Create and direct social-native content, especially video and livestreams; leverage AI tools to accelerate workflows; set KPIs and report performance; collaborate cross-functionally with product, design, partnerships, and communications; manage community engagement and multiple brand accounts while briefing creative partners.

The Channel Marketing Manager will drive partner marketing programs to enhance growth, pipeline generation, and partner engagement for Sophos North America, focusing on high-priority partners and executing collaborative strategies with sales and marketing teams.

Serves as a strategic analytics partner to Marketing, owning funnel, attribution, ROI, account scoring, experimentation, and pipeline analytics. Builds scalable datasets, dashboards, and quality controls while connecting customer, campaign, product usage, CRM, and revenue data. Delivers executive-ready reporting, QBR insights, and recommendations that improve conversion, marketing investment effectiveness, account-based marketing, product adoption, and pipeline growth.

Own Planful’s B2B content marketing strategy, messaging architecture, editorial governance, and full-funnel content production across blogs, web pages, ebooks, whitepapers, social, and customer stories. Partner with marketing, sales, product, creative teams, SMEs, and agencies to align content with segment and account strategies. Manage SEO, GEO, and AIO initiatives, content audits, performance analysis, refresh cycles, and strategic reporting.

Own go-to-market for Upbound’s AI inference portfolio, including positioning, messaging, competitive strategy, launches, enterprise buyer research, sales enablement, pricing input, and open-source-to-commercial narratives. The role requires customer-facing thought leadership through analyst briefings, executive preparation, public speaking, podcasts, and community engagement. Success requires deep B2B infrastructure product marketing experience, technical fluency, open-core experience, and the ability to launch emerging products rapidly.

Lead product marketing for Enterprise Password Manager: own messaging, positioning, competitive strategy, launches, and field enablement. Translate technical concepts (passkeys, machine credentials, zero-knowledge) into narratives for IT, security engineers, and CISOs. Build competitive intelligence, inform product strategy, and produce sales tools that drive displacement of incumbents.

Own day-to-day strategic relationships for CPG clients across DTC, retail media, and Amazon ecosystems. Lead client calls, develop performance narratives, identify cross-channel growth opportunities, coordinate paid, SEO, content, influencer, and creative teams, and advise on channel mix and investment allocation. Support quarterly strategy, renewals, and service expansion while driving client retention, revenue growth, and team development.

Own product marketing for Tempo’s Atlassian Marketplace suite and connect multiple products to its flagship platform and Strategic Portfolio Management narrative. Develop multi-product messaging, persona and industry positioning, pricing and packaging support, PLG go-to-market programs, launch frameworks, sales enablement, competitive materials, and growth campaigns. Partner with Product, Finance, Growth, and Partner Marketing, conduct customer research, influence roadmaps, and use AI tools to improve research and content workflows.

Own Ture’s product positioning, messaging, value propositions, and go-to-market strategy. Develop customer and buyer insights, ideal customer profiles, personas, competitive research, launch plans, sales-enablement content, and lifecycle messaging. Partner with product, sales, customer success, design, and leadership teams to communicate the value of Ture’s AI-enabled B2B SaaS platform to enterprise and public-sector audiences, while establishing repeatable marketing processes and success metrics.

Owns end-to-end delivery of integrated influencer marketing programs for technology clients. Responsibilities include maintaining project trackers and work-back schedules, managing scope, budgets, resources, utilization, timelines, risks, meetings, documentation, creative production workflows, asset handoffs, and cross-functional communication. The role also conducts burn and pacing analysis, supports technology product launches and campaigns, and identifies process improvements across Strategy, Creative, Production, Influencer, Paid Media, and Analytics teams.

Scout and onboard high-potential creators across social platforms, use proprietary algorithms and CRM tools to validate metrics, negotiate and manage creator deals, analyze ROI to scale or sunset partnerships, and coordinate globally to align content with company goals. Requires 24/7 high availability and Web3 literacy.

Own strategy, execution, and optimization of website content and UX to drive brand engagement and conversions. Create conversion-focused copy, run content and SEO initiatives, partner with design and development, use analytics and heatmaps to inform improvements, support localization, and implement AI-enabled workflows to boost web performance and reporting.